
Crisis PR and the Pentagon's Budget: A, B, and C-Tier Federal Contractor Map
The Pentagon's public affairs budget runs $600M to $1.4B annually. The A-tier contractors (DDB, VMLY&R, Wunderman Thompson), B-tier specialist communications firms (Edelman, Burson, Weber Shandwick, Brunswick, Teneo federal practices), and C-tier defense-specialist boutiques (Sayres, McBee, Cassidy, S-3 Group, Vogel Group).









