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Artificial intelligence has revolutionized numerous industries in the last few years, and public relations is no exception. AI provides PR professionals with unprecedented opportunities for efficiency, data analysis, and targeted messaging. However, it also...
Google is being sued by the attorneys general of three different states, as well as by the District of Columbia, for the (allegedly) deceptive collection of users’ location data on Android devices. The complaints...
Out of seven different topics, privacy and authenticity emerged as growing concerns among people polled this July by Merkle’s global performance marketing agency. Why do these matter? They matter because consumer attitudes have been...
