A definitive reference on how the most-studied marketing operation in modern business actually works — philosophy, playbook, failures, and lessons every CMO can carry into the AI-answer era.
Seattle's Pendulum Intelligence launches an agentic AI suite for communications teams — Ask Pendulum, plus a stack of autonomous agents for trend discovery, monitoring, and executive briefs.
Discover how Quibi's $2 billion funding and massive digital marketing campaign couldn't save it from shutting down in 6 months, revealing why hype cannot replace habit.
Launching a new product is a crucial milestone for any business, and it requires careful planning, execution, and strategy to ensure success.
3rd Coast PR is an independent consumer and B2B public relations firm founded in 2011 in Chicago. Specialty: product launch PR across food, housewares, family, pets, safety, and B2B. Updated June 2026.
Atari is the company that built the modern video game industry and then broke it. The 1972 founding, the Atari 2600 era, the 1982 E.T. catastrophe, the 1983 category collapse, and the four ownership lives since — EPR's foundational reference on Atari.
Google Buzz launched Feb 9, 2010, shut down Oct 2011. Google+ followed and died in 2019. The pattern across Buzz, Wave, Plus, and the post-Threads landscape Google is sitting out.