AI Communications
Brand Love Used to Take 20 Years. AI Killed It in a Query.
Brand love used to take 20 years to build. Now it gets disqualified in a single bad query. Half-life PR died when the engines started answering.
Tag
public relations
AI Communications
Why the Bots Cite One Brand and Skip Another
Why the bots cite one consumer brand and skip another. It's not size. It's not ad spend. It's citation infrastructure — and the five layers that build it.
AI Reputation
AI Crisis: It's Six Hours Now, Not Twenty-Four
The traditional 24-hour crisis playbook just compressed into six hours. A hostile article runs at tier-1 and within minutes the AI engines are citing it. The new front.
AI Communications
Wikipedia Decides Your AI Brand
Wikipedia is a crucial AI citation source. Most brand Wikipedia entries are often thin or outdated. Understanding Wikipedia's conflict-of-interest framework is essential for brands to engage transparently and improve their AI discoverability without violating terms. This article outlines a successful strategy for engagement.
PR News
Real Estate PR in the AI Era
Real estate PR in 2026 runs on transparency, digital innovation, and AI engines that mediate buyer research. This article explores six structural disciplines defining the modern operating posture, including how technology adoption, influencer partnerships, and community engagement contribute to citation authority. Measurement now includes Citation Share, reflecting a brand’s share of AI engine answers.
PR News
Hidden Mystery behind PR
Public Relations has become an integral part of the world of any business today.
PR News
What Are The Next Best PR Steps
Plenty of companies at the start of the pandemic decided to take a protective approach by holding back on promotional and marketing efforts.
PR Firms & Communications Agencies
M Booth Communications PR Agency
M Booth — New York-based public relations agency. Part of the Next 15 Communications portfolio. Specialists in technology, healthcare, retail, consumer products, B2B marketing, beauty, travel, and wine and spirits. PRWeek Best Place to Work. Midsize Agency of the Year.
PR Firms & Communications Agencies
Maura FitzGerald & Jean Serra, V2 Communications: Boston B2B Tech PR Q&A
Maura FitzGerald (ex-Miami reporter) and Jean Serra founded Boston-based V2 Communications on six values. Released the COVID Media Roadmap report from inside the storm.