Mobile Shopping Apps to Inherit the Future?
A recent study from Compete.com claims that more and more shoppers are getting comfortable making online purchases from their smart phones. The survey shows that approximately 37% of smart phone users have purchased something with their devices in the last 6 months. More popular items include music, books, DVDs, movie tickets and video games. Given our recent departure from the holiday season's shopping madness, it's becoming increasingly evident of the growing necessity for brands, advertisers and retailers to focus on mobile strategies for the future. Ongoing support of online shopping, being pushed from the more secure online banking industry and... Read More >