


Grateful Lessons Learned from Tweetsgiving and Twitter
Tweetsgiving this year promises to be even more successful than last year's effort. This, and other fund raising efforts reveal the value of Twitter and social media, perhaps as well as any other type of outreach. Besides being a major PR boost for Twitter, the best part is that those truly in need benefit so much.

Is Your Company Brand Safe On Twitter?
Is someone squatting on your company's name on Twitter? Is someone sending out unauthorized tweets in your company's name? It's happened to other companies, and it could happen to you.

Twitter Lists -- Great Tool or Another Way to Waste Time?
Can Twitter Lists help PR and marketing professionals organize their networking? Or, is Twitter Lists yet another overly complex social networking tool that will drain their time and lower their productivity?

Paid Tweets -- a Scary Marketing Tactic or a Brilliant PR Tool?
Halloween is almost here! We can expect to see plenty of "scary" Halloween costumes and decorations. What we don't expect, however, is scary marketing tactics.

How Tweetable Are Your Online Titles?
If you aren't leveraging Twitter to spread your online message, then your PR campaign may already be in trouble.
