Learn how travel influencers transform digital PR through authentic storytelling, brand partnerships and visual content while navigating ethical challenges in tourism marketing
Learn how travel PR is evolving post-pandemic with shifts toward sustainable tourism, digital transformation, authentic experiences and social media marketing tactics.
Learn how travel brands use content marketing to attract visitors, from blog posts to social media, with insights on creating engaging digital content and UGC.
Learn how small travel brands can overcome PR challenges and grow using digital tools, customer stories and strategic media relations despite limited resources
Learn how travel PR must evolve post-pandemic with focus on safety, sustainability & authentic experiences to rebuild trust & meet changing consumer needs
Booking.com and Priceline are major players in the online travel booking industry, and they use various advertising, public relations and marketing strategies to attract customers. Here are some real-life examples of their approaches: Booking.com Priceline Both companies leverage a mix of digital marketing, traditional advertising, and strategic partnerships to attract and retain
Travel PR evolves with digital transformation, focusing on authentic storytelling, sustainability & personalized experiences. Learn how PR pros adapt to new consumer demands
Learn how AI and data analytics transform travel digital PR through personalization, predictive analytics, chatbots and real-time campaign optimization
Explore how travel influencer marketing will evolve by 2025 with focus on authenticity, micro-influencers, sustainability and immersive tech in the tourism industry
Expedia is setting the standard for how travel brands should engage with customers in the digital age by understanding customer behavior, leveraging AI, and employing targeted advertising.
