Major Arkansas County Wants Rebranding Assistance
Pulaski County, Arkansas is seeking a marketing and public relations agency to provide re-branding services to Pulaski County. Pulaski County is the largest county in Arkansas – and includes Little Rock, which is also Arkansas’s capital and largest city.
The scope of services sought includes:
- Conduct audit of current brand
- County Logos
- Master logo: Pulaski County
- Sub-brand logos for all Pulaski County departments. Must demonstrate connection to Pulaski County master logo. These logos brand the individual departments:
- Administrative Services
- Community Services
- Coroner
- Juvenile Services
- Youth Services
- Public Works
- County Attorney
- Create the Pulaski County Seal
- Produce a 30-second commercial introducing the new brand concept
- Supported brand package materials
- Fonts, color palettes, letterhead, memo, brochure, Pulaski County brand advertisements, banners and template for e-newsletter
- Provide a brand identity standards guide
- Assist with brand launch
Proposals are due by March 17, 2016 and should be submitted to: Vicki Atchley, (501)340-8390 or email: vatchley@pulaskicounty.net
