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DEADLINE: 10:00 a.m. on December 8, 2022

TTC Scope of Work


To determine the feasibility for a third party to retrofit existing subway tunnel assets through a

revenue sharing concession agreement to generate new and incremental revenue for the TTC.

Such concession will grant rights for the turn-key installation, operation, and ongoing

maintenance of in-tunnel media throughout the tunnels of the TTC system.


In-tunnel media is an emerging and rapidly growing, highly effective and impactful Digital Out of

Home (“DOOH”) media segment that is defined by the following key characteristics:

  • Media technology that is installed on a subway tunnel wall beyond station limits where trains are in motion.
  • Media technology that is connected to a centralized control computer, remotely located that monitors, loads, and schedules content.
  • Media technology that utilizes the motion of passing trains to create animation.
  • Media technology that is specifically designed, engineered and manufactured for the subway tunnel environment.
  • In-tunnel media displays are not:
  • installed within TTC stations, nor are they installed on or in rolling stock.
  • repurposed third party flat panel displays.

Key requirements:

  • a qualified company to install and operate proven in-tunnel media systems that are
  • capable of displaying full motive videos for the purpose of displaying advertising content.
  • Qualification includes a period of operations (minimum time in business)
  • Evidence of access to in-tunnel media technology in operation in other markets.
  • Qualified company must provide evidence of the capability to supply, install, operate, and maintain, turn-key in-tunnel media.
  • Evidence in the form of proof of operations/agreements with other transit and/or
  • similar sized organizations in at least one/two locations/countries.
  • Evidence of operation an in-tunnel media enterprise.
  • Evidence of capabilities to sell the advertising on the in-tunnel systems once installed and operational.
  • The qualified company will be responsible for the turn-key delivery, the complete
  • management and maintenance of all hardware installations and software for the
  • operation of all in-tunnel systems installed.
  • All costs in relation to the installation, operation and maintenance are the responsibility of the company.
  • The installation must include all costs associated with private data connection
  • and approved tunnel wall mounting methods.
  • The turn-key systems must be independent of any TTC data or communication systems,
  •  evidence provided that installation will not cause any electromagnetic or radio frequency (“RF”) interference to TTC systems.
  • Certifications such as: CE, FCC, IP65 rating or better, Photobiological safety, etc. are required.
  • The company will be required to provide a fully elaborated installation plan for approval by TTC.

TTC Scope of Work

  • All engineering documentation must be stamped by an approved Ontario engineer. All permits are the responsibility of the company.
  • All TTC safety and regulatory guidelines must be met or exceeded, including any specific tunnel access regulations or policies.
  • Clearly demonstrate that the installation does not intrude on the operating safety envelope of the trains.
  • All mounting hardware is designed and engineered to exceed the loads of the environment.
  • Installation must not interfere with escape routes, including sightlines for escape route lighting and other signage within the tunnel.
  • All subcontractors or tunnel attending personnel must meet TTC safety training standards.
  • All installation work to occur on non-revenue hours. At the sole discretion of TTC, provide single track traffic management to extend the installation time window.
  • TTC reserves the right to contribute in in-tunnel media installation location planning and strategy discussions.

Technology characteristics

  • The selected in-tunnel technology must be capable of  High resolution (2.0 mm pixel pitch, 512 line), high frame rate (36 fps), speed adaptive
  • display of multi-format motion video to passengers on the train.
  • Scheduling, loading, auditing of all in-tunnel displays from within a secure network environment.
  • Minimal (twice yearly) in-tunnel maintenance requirements.
  • Sensing the speed and syncing the display with passing trains independent of TTC systems
  • In-tunnel display control that: only illuminates windows after the driver’s compartment;
  • prevents illumination of a passing train on the opposite track in a dual track tunnel; operates in low power (dark display) mode when there is not a passing train.
  • Any installed hardware in the tunnel must exceed IP65 standard.
  • All cables used in the tunnel must meet TTC specifications (Low Smoke Zero Halogen etc.) and be metal jacket shielded.

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