Central Susquehanna Issues Marketing RFP

Central Susquehanna Issues Marketing RFP

This Request for Proposal (RFP) is seeking proposals to develop comprehensive marketing services to promote our agency and the services we offer.

Background:

Central Susquehanna Opportunities, Inc. (known as CSO) is a regional, private non-profit, community-based, charitable organization that is dedicated to helping people make positive changes in their lives and assisting their communities to grow. As an organization, CSO empowers the communities and citizens of our region to develop and maintain self-sufficiency by providing employment-related and other supportive services, and by partnering with agencies with similar missions in order to fill the gaps in services that are needed to address poverty at the local level.

Mission

Central Susquehanna Opportunities serves as a catalyst for economic, educational, social, and workforce development in collaboration and cooperation with the entire community to provide diverse resources that promote self-sufficiency and community prosperity.

Vision

We will be the leader in advancing economic, educational, social, and workforce development opportunities.

Values

Central Susquehanna Opportunities believes:

o That each individual is unique and should be treated with dignity and respect

o In developing partnerships in order to re-invest in the communities in which we live

o In creating a work environment that empowers employees to make a difference

o In providing services to the public in the most effective and efficient manner

Scope of Work:

  1. Serve as the advisor for the development and implementation of marketing strategies.
  2. Develop a marketing plan focused on branding CSO.
  3. Advise CSO on maintaining brand consistency.
  4. Make recommendation on brand advancement.
  5. Develop a strategy for marketing CSO’s resources to our own citizens and communities to encourage them to take advantage of them.
  6. Provide website design improvements.
  7. Provide social media strategy development, content, and execution.

Due Date:

October 12th

Address:

Gale Zalar, Chief Executive Officer

Central Susquehanna Opportunities, Inc.

2 East Arch St, Suite 313

Shamokin, PA 17872

Relevant agencies could include Hunter PR and Dukas Linden.

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