Getting More Customers and Sales
Companies that want to grow have to invest in strategies that will allow them to reach more customers and generate more sales at the same time. Assets More and more people these days have...
Category: Consumer PR
Creating Content that Reaches Consumers
Companies have to reach their consumers through their content, however, the biggest obstacle that businesses face in those terms is how they can create this type of content, and what format the content needs...
Tips on Investing in Customer Experience
Customer experience is all about the way companies engage with their customers throughout every stage of the buying journey. That means customer experience doesn’t just support a business, it’s the core of every business....
Strategies for Prioritizing Customer Experience
One of the most popular marketing topics this year has been customer experience, but in reality, customer experience has always been at the core of what companies do. However, the pandemic accelerated the world...
Responding to Digital Consumer Reviews
With the prevalence and popularity of online reviews, customer service can make or break a company. If a business is working hard to provide the best possible service to its customers, the opportunity to...
Tips on Ecommerce Key Performance Indicators
It’s not always easy to build a successful e-commerce company. Plenty of e-commerce businesses have failed, which resulted in a waste of time and money. However, when done right, companies in the e-commerce industry...
Black-owned brands to support during Black History month
With the arrival of Black History month, people want to support black-owned companies. This year the theme for Black History Month is Black Health and Wellness. Social distancing regulations have affected Black business owners...
Promoting Wellness Brands
As another end to a stressful year is approaching, and the world is still trying to navigate the impact of the global pandemic and its constant shifts in consumer behavior and values, one of...
Increasing Sales with Digital Marketing
One of the most effective ways to reach a target audience is through digital marketing, which allows businesses to drive traffic to the company’s website, close sales, and generate high-quality leads. To create a...
PR Consumer Beauty: Reassessing Why People Buy
Do people buy to become, or do they buy to enhance? That is the central question currently redefining beauty PR and marketing. The debate is raging online, on social media, and in malls across...
