Corporate PR

jonah-engler-ny

Will Keurig will win big this Christmas?

Recently, social media has been awash with a handful of shared blog entries with people vowing to give up their Keurig and go back to the big pot. Nobody, to date, is talking about giving up coffee altogether – perish the thought! But Jonah Engler, an avid coffee drinker says

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ronn-torossian-walmart

Walmart, Wages, and the War for Public Perception

The larger you are, the more public you serve. The more public you serve, the more vital your PR presence. Given that dynamic, Ronn Torossian says it’s no wonder Walmart’s PR team is overtaxed 24-7. But even for a company always in the crosshairs of public debate, holiday shopping season

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quotes-inspiration-gil-lederman

Famous Quotes on Inspiration you May Never Had Heard

Through inspiration great success becomes obtainable. At Everything PR, we like to start each day by sharing quotes to help inspire one another throughout the work day. Put together by our staff, here are some great quotes on Inspiration by people such as Richard Branson, Dr. Gil Lederman, John Quincy

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open on thanksgiving

Open on Thanksgiving? Profit versus PR

“Should” you be open on Thanksgiving? There are many different thoughts on this great holiday debate. Two years ago the first retail businesses began encroaching on the national Thanksgiving holiday. Coming at the end of the Great Recession, the general public cringed, but then sort of shrugged. They understood the

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Wearable-Tech-ronn-torossian

The Future of the Wearable Technology Industry

CEO of 5WPR Ronn Torossian: Once thought of as a throwaway trend in a market saturated with technology, wearable technology are at a pivot point where it can either succeed or fail. What was seemed to have been pioneered by Nike, the fitness band is now taken up by rival companies

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GENERAL ELECTRIC BIG DATA

General Electric Dives into the Big Data Marketplace

G.E., since its inception, has always been an innovator. And for good reason, the company was founded by one of the world’s greatest innovators – Thomas Edison. And, from a market perspective, the only thing Edison understood better than innovation, was how to make money off those innovations. G.E. has

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Leadership Development

Why leaders must have the ability to effectively negotiate?

While we can agree that there’s some true to the saying “excellent leaders are born, not made”, the capacity for outstanding leadership is intrinsic. People can become great leaders as long as they’re willing to learn, make mistakes, and share their experiences with others. Why should CEOs, managers, business owners,

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general motors public relations

GM On Increasing Shaky PR Ground

Lots of folks love Chevys. They are the hero of countless songs and millions of NASCAR fans. But, the maker of the famous Chevy brand has been suffering a horrendous first quarter, at least from a Public Relations perspective.

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electric cars pr

Even Good Public Relations Cannot Help Electric Cars

In one of the more “interesting” public relations moves in recent history, the CEO of Fiat-Chrysler recently told the world not to buy his product. Yes, you read that right. The product in question was the Fiat 500e, and Sergio Marchionne is not real high on people purchasing one.

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