Designers Who Use Digital Marketing Successfully
25 designers who have successfully utilized digital marketing to build their brands and reach wider audiences:
- Paula Scher – Prominent for her work at Pentagram, Scher uses digital platforms to showcase her design projects and thought leadership.
- Jessica Walsh – Co-founder of &Walsh, she effectively uses social media and her own website to promote her design work and creative process.
- Aaron Draplin – Founder of Draplin Design Co., Draplin’s engaging social media presence and online store help promote his design projects and merchandise.
- Chris Do – Founder of The Futur, Do uses YouTube and other digital platforms to provide design education and showcase his expertise.
- Jonathan Adler – A designer and potter who uses social media and digital ads to promote his design collections and home décor products.
- Tobias van Schneider – A former Spotify designer who uses his personal website and social media to share insights into his design philosophy and work.
- Sophie Lovell – A design journalist and curator who uses her blog and social media to share information on contemporary design.
- Michael Bierut – Partner at Pentagram, Bierut leverages digital platforms to discuss his work and design thinking.
- Danielle Maveal – Uses social media and her blog to share her expertise in graphic design and branding.
- Lauren Hom – Known for her hand lettering and typography, Hom uses Instagram and her website to showcase her projects and offer online courses.
- Diana Fernandez – Founder of The Digital Agency, a leading digital marketing agency, she effectively uses digital marketing to promote her design services and case studies.
- Nick Slater – Uses his website and social media to highlight his work in UX/UI design and digital strategy.
- Debbie Millman – A designer and host of the Design Matters podcast, Millman uses her podcast and social media to engage with the design community.
- Ellen Lupton – A curator and educator at the Cooper Hewitt Smithsonian Design Museum who uses digital channels to promote her exhibitions and design education.
- Nikki Sylianteng – Uses Instagram and her website to showcase her creative process and design projects.
- Jesse Reed and Hamish Smyth – Co-founders of Order, a design studio known for their book and merchandise sales through effective online marketing.
- Sara DeBondt – Uses social media to promote her work as a designer and art director, as well as her design agency.
- Marta Cerdà-Alimbau – Leverages digital marketing to share her design work and online courses.
- Rafael Grampá – An illustrator and designer who uses social media and his online portfolio to reach a global audience.
- Maudie Coughlan – Uses her design blog and social media to share insights and promote her work in graphic design.
- Ruth Ansel – Former art director who uses digital marketing to share her legacy and design achievements.
- Kyle Cooper – Known for his title sequences, Cooper uses his website and social media to showcase his work and engage with his audience.
- Tina Roth Eisenberg – Founder of Swissmiss and CreativeMornings, Eisenberg uses her platforms to promote design events and resources.
- Melanie Perkins – Co-founder of Canva, she uses digital marketing to promote the design platform and its features.
- David Carson – A graphic designer known for his experimental typography, Carson uses his website and social media to share his design philosophy and work.
These designers effectively leverage digital marketing tools and platforms to enhance their visibility, engage with their audiences, and drive their brands forward.