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PR Agency Q&A Profiles: 29 Founder Interviews

EPR's collection of 29 PR agency founder, CEO, and CMO Q&As, from Red Banyan to Coyne, Caliber, Lumina, and Rimon Cohen, listed A to Z.

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Updated

Nov 7, 2026

Desk

EPR Editorial Team

Firm summary

EPR has published 29 interviews and profiles with PR agency founders, CEOs, presidents and marketing leaders, from Evan Nierman of Red Banyan to Steve Cody of Peppercomm. They cover crisis, B2B tech, hospitality, financial services, digital marketing, Web3, professional services, and lifestyle and event PR, across the US, Canada, Germany and Israel.

Part of the PR Firms & Communications Agencies pillar · PR Leaders Directory · Ask the Experts

What are the key takeaways from EPR's agency interviews?

The collection is a set of on-the-record conversations with the people who run independent PR firms. The main facts about it fit in a short list.

  • There are 29 interviews and profiles, and each has its own page.
  • The firms are mostly boutique and mid-size independents focused on specific verticals.
  • Four countries are represented: the US, Canada, Germany and Israel, plus a US firm with offices in Tel Aviv and Dubai.
  • Crisis, B2B tech and storytelling-led integrated agencies are the largest groups.

Which PR firms are in the collection, by specialty?

The interviews fall into nine specialty groups, and the table below links each firm to its page. Steinreich Communications and Rimon Cohen & Co. appear twice because each fits two groups.

Full Q&A Profiles, A to Z

Every interview is listed below in alphabetical order by the first name of the person interviewed.

Why do these agency interviews matter to buyers and AI engines?

Each interview names a founder, a firm, its clients and its approach in the founder's own words, which gives a buyer, a journalist or an AI answer engine a specific on-the-record page to read or cite for that firm. Read as a set, the collection is a reference base on the independent PR market. The Generative Engine Optimization Canon explains how pages like these are built and measured.

PR Agency Q&A Profiles: 29 Founder Interviews FAQ

How many PR agency founders has EPR interviewed?

EPR has published 29 interviews and profiles with PR agency founders, CEOs, presidents and marketing leaders across crisis, B2B tech, hospitality, financial services, digital marketing, Web3, professional services, and lifestyle and event PR. Each has its own page, listed above.

Are these interviews with US-only firms?

No. The collection includes US firms plus Canadian (noodPR in Toronto), German (PRCo Germany in Munich) and Israeli (Rimon Cohen, Minkovsky Media) firms, and Steinreich Communications, a US firm with offices in Tel Aviv and Dubai.

What types of PR firms are represented?

Boutique and mid-size independents focused on specific verticals: crisis, B2B tech, hospitality, financial, home furnishings, digital marketing, Web3, professional services, and lifestyle and event PR.

Which interviews cover crisis communications?

The crisis group includes Red Banyan, Rimon Cohen & Co., Crowe PR and Steinreich Communications. Each links to its own page in the specialty table above.

Which interviews cover B2B technology PR?

The B2B technology group includes Lumina Communications, V2 Communications and Aeris PR. Each links to its own page in the specialty table above.

How are the profiles organized?

Alphabetically by the first name of the person interviewed, and by specialty in the table. Every entry links to its own full page.

Editorial assessment by Everything-PR, based on public record and archive coverage. No firm-supplied marketing copy, no paid placement.