Jennifer Bett Communications: Consumer PR Boutique Profile

Jennifer Bett Communications, or JBC, is a New York and Los Angeles media relations agency founded in 2014 by Jennifer Bett Meyer. Melissa Conner joined that July as partner and managing director, per a Clio biography. The firm describes itself as a media relations agency for fast-growing, venture-backed and mission-driven consumer brands, and The PR Net's 2024 profile names clients including Dermalogica, Olipop, theSkimm and Zola.

Originally published June 2020. Updated October 17, 2026.

Who leads Jennifer Bett Communications?

Meyer is president and founder and Conner is partner and managing director, per The PR Net's 2024 profile. A Clio biography says Conner joined Meyer in July 2014, began her career at HL Group and was named to PRSA New York's inaugural 15 Under 35 in 2017. It adds that she led the agency's Office Hours program for founders from 2018. The PR Net also reported that the firm named Ilana Rubin Dvir its first head of strategy.

What does JBC do?

The firm describes itself as a media relations agency for fast-growing start-ups and uniquely competitive consumer brands. The PR Net's 2024 profile says the agency continued to grow its affiliate marketing work with clients such as Zola and theSkimm. EPR's consumer brand stories pages cover the category.

Which clients has JBC worked with?

The PR Net's 2024 profile lists the long-term and new clients above and says JBC signed 20 new brands while celebrating its tenth anniversary. It also describes work with Swehl after a Times Square billboard removal and with theSkimm. These details are agency-reported, and EPR did not verify them independently.

How does JBC compare with other consumer PR firms?

JBC is a consumer boutique, so compare it with HL Group, AMP3 PR and Becca PR. The PR agency profiles directory lists more.

Related: PR agency profiles, PR leaders, Consumer brand stories, HL Group, 5W Public Relations