Johns Hopkins Center for Communication Issues Creative RFP

The Johns Hopkins Center for Communication Programs (CCP) invites graphic design firms and qualified individuals to submit proposals to provide graphic design services in support of CCP’s programs. Multiple contracts may be awarded under this request for proposals (RFP).


The Johns Hopkins Center for Communication Programs (CCP) was established more than 30 years ago in recognition of the pivotal role communication plays in the way people think about and behave around health and development issues. As a Center within the Department of Health, Behavior and Society at the Bloomberg School of Public Health, CCP now has a staff of more than 600 in the field and in its Baltimore headquarters. CCP has active programs in more than 30 countries worldwide as well as in the U.S. Since 1988, our programs have reached more than 1 billion people. CCP’s target audiences are international with a focus on low- and middle-income countries in Africa and Asia. Depending on the project, the approach to changing behaviors and improving health is directed to in-country governments, health centers, communities, and/or the individual.

CCP is a recognized leader in the field of health communication, with extensive technical expertise and program experience in:

                • Social and Behavior Change Communication (SBCC)

                • Knowledge Management

                • Training and Capacity Building

                • Strategic Advocacy

                • Research, Monitoring and Evaluation

Our work spans a broad spectrum of health issues and related areas including:

                • Reproductive Health/Family Planning

                • HIV

                • Malaria

                • Water and Sanitation

                • Maternal and Child Health

                • Avian and Pandemic Influenza

                • Tobacco Control

                • Gender

                • Nutrition

                • Emerging Infectious Diseases

Most importantly, CCP makes a difference in people’s lives, bringing a unique set of skills, approaches and experience that produce results. We partner with organizations worldwide to:

                • Design and implement strategic communication programs that influence political dialogue, collective action, and individual behavior;

                • Enhance access to information and the exchange of knowledge that improves health and health care; and

                • Conduct research to guide program design, evaluate impact, test theories and advance knowledge in health communication.

Scope of Work:

CCP is seeking an individual or a firm to assist with graphic design and publication production. The selected individual or firm will work with the CCP Communications team to respond to requests made by staff that may include layout and design of reports, posters, publications, banners, brochures, and print materials. It may also include working within previously created templates or creating new templates in Microsoft Suite as well as Adobe Creative Suite.

The expected duration for services will be 12 months (with an option to renew for one year), and the selected firm will provide graphic design services in support of CCP programs, including but not limited to (examples in hyperlinks):

                1. Working with Baltimore-based and foreign country-based staff to create a logo for a country- based project

                2. Completing large report (30+ page, tables and photos) layout and publication

                3. Designing and layout of an academic conference poster

                4. Designing project templates in Word, PowerPoint, etc. following project branding guidelines

                5. Working with a team to put together one-page data visualization or infographic to depict project data

                6. Creating digital or print collateral to help promote report publication

Proposal Requirements:

The proposal must include the following sections:

                1. Proposed approach to task: Proposals should include a general description of the firm’s proposed approach, as well as any other relevant descriptions of firm’s processes and ideas that it believes may be relevant to CCP to determine its suitability to complete the work.

                2. Budget: Please provide an hourly rate for this scope of work, and/or a description of your fee schedule. Financial proposals and costs will be rated for overall consistency with minimum requirements outlined in the terms of reference and relative value for money in the proposed technical approach.

                3. Past performance/Capability statement: Proposals should also include three relevant descriptions of past performances, particularly with similar projects.

                4. Proposals must include a few different types of designed materials including a logo, one-pager, brochure, and longer design document or report (preferably 10+ pages).

                5. References: Three references with reference name and contact information is required.

                6. Bios: Profiles and biographies of staff committed to working on the project must also be included.

Work on this project would begin immediately.

Due Date:

November 18, 2019.


Healthcare PR firms include W2O Group and 5WPR.

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