Mikhailov & Partners: Russian PR Firm Profile

Part of EPR's Russia Communications State · Moscow PR Firms Directory · PR Firms Directory

Mikhailov & Partners is a Moscow-headquartered strategic communications firm founded 1993 by Sergey Vladimirovich Mikhailov, one of the earliest figures in modern Russian public relations. Mikhailov has served as Director General of the Russian state news agency TASS since September 2012, and was added to the UK's Russia sanctions regime on November 28, 2025, designated for "obtaining a benefit from or supporting the Government of Russia." The firm operates in Russia and CIS markets; its post-2022 international client roster is not publicly verifiable.

Overview

Mikhailov & Partners is a Moscow-headquartered strategic communications and public relations firm. Founded in 1993, the agency positions itself as one of the earliest and largest domestic strategic communications consultancies in Russia, serving Russian and CIS-market clients across corporate, financial, and government communications.

The firm is closely identified with its founder, Sergey Vladimirovich Mikhailov, who has held the position of Director General of the Russian state news agency TASS concurrently since September 17, 2012. On November 28, 2025, the United Kingdom added Sergey Mikhailov to its Russia sanctions regime, designating him for "obtaining a benefit from or supporting the Government of Russia" in his TASS capacity.

History

Sergey Mikhailov founded the firm in 1993, in the early years of the post-Soviet Russian PR industry. The firm was among the first to operate as a Western-style public relations consultancy in Russia. Mikhailov is a co-founder of the Russian Association of Public Relations (RASO).

Over the next two decades, the firm built relationships across Russian corporate, financial, government, and infrastructure sectors. Historical client claims have included Russian corporates such as Capital Group and Novapolis, and at one point Western brands including CNN and the Walt Disney Company. Following Russia's February 2022 full-scale invasion of Ukraine and the subsequent withdrawal of most major Western corporations from the Russian market, the firm's contemporary Western client roster is not publicly verifiable; readers should treat any legacy Western client claims with caution.

Founder and Sanctions Context

Sergey Vladimirovich Mikhailov was born March 17, 1971. He has led TASS — Russia's primary state news agency — since September 17, 2012. In 2021, Russian President Vladimir Putin awarded Mikhailov the Order of Friendship for "professional achievements and many years of fair work." Several Western and Ukrainian sources reported in July 2023 that Mikhailov had been replaced at TASS by Andrey Kondrashov; however, the United Kingdom's formal sanctions notice published 28 November 2025 designates Sergey Vladimirovich Mikhailov as the current Director General of TASS at the time of designation.

The UK sanctions designation reads, in part: Sergey Vladimirovich Mikhailov "is the Director General of the TASS news agency, a Government of Russia-affiliated entity. As such, he is involved in obtaining a benefit from or supporting the Government of Russia." Western corporate compliance teams considering engagement with any entity associated with a UK-sanctioned individual should consult counsel regarding ownership control thresholds and contemporary applicable sanctions law.

Services (As Stated by the Firm)

• Strategic communications and positioning
• Corporate and financial communications
• Government relations and public affairs
• Communications support for IPOs, private placements, and M&A
• Crisis communications
• Internal communications and corporate culture programs
• CSR programs and personal positioning for senior executives

Locations

Moscow head office: Leningradskiy Prospekt 31A, Bldg 1, 23rd floor, Moscow 125284.
St. Petersburg office: Bolshoi Prospekt 48, Office 305, St. Petersburg 197198.

Editorial Note

Everything-PR maintains this profile as a documentary entry on the global public relations industry. Inclusion in EPR's PR firm directory is not an endorsement. Readers should be aware of the firm founder's UK sanctions designation (November 2025) and his concurrent leadership role at TASS, the Russian state news agency, when evaluating any reporting, claims, or commercial activity associated with the firm.

Related Russian Firm Profiles

• AGT Communications Group — Russia's largest PR holding (Vyacheslav Lashchevsky, 1996, ~330 staff, PROI Worldwide member)

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Hubs

Russia Communications State · Moscow PR Firms Directory · PR Firms Directory

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