Jackson Spalding: Independent Atlanta PR Agency Profile

Jackson Spalding is an independent, privately held Atlanta PR and marketing agency founded in 1995 by Glen Jackson and Bo Spalding, with offices in Atlanta, Athens (Georgia), Dallas and Los Angeles. Brian Brodrick is president, and Monica Corbett, who leads public relations, became a partner in April 2025. Its client roster includes Chick-fil-A, The Coca-Cola Company, Delta Air Lines, L.L.Bean, Norfolk Southern and Orkin.

Originally published June 2018. Updated November 2, 2026.

Part of EPR's Atlanta PR Firms Directory · PR Firms Directory · PR Leaders

In this profile

1. What are the key facts about Jackson Spalding?
2. Who founded Jackson Spalding?
3. Who leads Jackson Spalding?
4. How did Jackson Spalding grow?
5. Where are Jackson Spalding's offices?
6. Which clients has Jackson Spalding worked with?
7. What does Jackson Spalding do?
8. What is the latest Jackson Spalding news?
9. How does Jackson Spalding compare with other Atlanta PR firms?

Who founded Jackson Spalding?

Glen Jackson and Bo Spalding launched the firm in Atlanta in 1995 with a team of eight, on the thesis that there was a better way to run a communications agency, one built around clients, community and culture. The firm's stated philosophy is "great work and good works". Jackson, who remains a co-founder and partner, has said that when the firm was founded the founders made independence a foundation of the agency, so that it is accountable to its clients, team members and communities.

Who leads Jackson Spalding?

Jackson Spalding is led by a partner group rather than a single CEO. O'Dwyer's lists the agency's board as Brian Brodrick, Monica Corbett, Chowning Hawkins, Glen Jackson, Hayley Johns, Randall Kirsch, Trudy Kremer, Eric O'Brien, Whitney Ott and Joanna Singleton.

Name	Role	Detail
Brian Brodrick	President and partner	Named president in early 2023. A trustee of Berry College and mayor of his hometown of Watkinsville, Georgia, per Berry College
Glen Jackson	Co-founder and partner	One of the firm's most public faces
Trudy Kremer	Managing partner	Listed by O'Dwyer's board
Monica Corbett	Partner	Leads public relations; named partner in April 2025 after joining in 2022
Hayley Johns	Partner	Promoted to partner in March 2024, with the firm since 2008, per O'Dwyer's
Chowning Hawkins	Partner	Joined the ownership team in 2022 after starting with the agency in 2018; leads client advisory. Credited as Chowning Aguilera in 2020 to 2022 coverage, including the September 2022 announcement; O'Dwyer's board listing and the firm's own site use Hawkins
Eric O'Brien, Whitney Ott, Randall Kirsch, Joanna Singleton	Partners	Listed on the O'Dwyer's board

Rough Draft Atlanta reported in September 2022 that the firm widened its ownership group and added Justin Williams, a Turner Broadcasting System executive, to its senior leadership team.

How did Jackson Spalding grow?

1. 1995: Jackson and Spalding found the firm with a team of eight.
2. 2016: The agency appoints Mike Martin as creative director, per O'Dwyer's.
3. September 2022: Chowning Hawkins joins the ownership team, and Justin Williams joins senior leadership.
4. Early 2023: Brian Brodrick is named president.
5. 2023: The agency marks 28 years with a new visual identity and website, which it designed in-house as if it were its own client.
6. March 2024: Hayley Johns is promoted to partner.
7. April 2025: Monica Corbett is named partner and co-owner.

Where are Jackson Spalding's offices?

Office	Address
Atlanta (headquarters)	1100 Peachtree Street NE, Atlanta
Athens, Georgia	295 W. Clayton Street, Athens
Dallas	1722 Routh Street, Dallas
Los Angeles	Soho Works 9000 Sunset, West Hollywood

The Dallas office is the firm's lever into the Southwest, and Dallas clients named by O'Dwyer's include the Dallas Citizens Council and the Dallas Regional Chamber.

Which clients has Jackson Spalding worked with?

Category	Clients named	Source
Restaurants and consumer	Chick-fil-A, The Coca-Cola Company, Mattress Firm, Publix Super Markets, L.L.Bean, Interstate Batteries	O'Dwyer's; the firm's descriptions
Travel and transportation	Delta Air Lines, Toyota, Norfolk Southern	O'Dwyer's; the firm's descriptions
Technology	Google	The firm's descriptions
Healthcare	Children's Healthcare of Atlanta, Piedmont Healthcare, Shepherd Center	O'Dwyer's; the firm's descriptions
Home and services	Orkin, Primrose Schools, SCANA Energy	O'Dwyer's; the firm's descriptions
Public sector, education and civic	Georgia Dept. of Human Services, Georgia State Financing and Investment Commission, The University of Georgia, Spelman College, The Carter Center, Western Governors University, Dallas Citizens Council, Dallas Regional Chamber	O'Dwyer's; Georgia GSFIC releases

The Georgia State Financing and Investment Commission lists Brodrick as the agency's media contact on its February 2024 Savannah Convention Center expansion announcements. Client rosters change, so ask the firm for current references.

What does Jackson Spalding do?

The firm describes itself as an award-winning PR and marketing agency that helps brands break through to earn measurable audience attention, affinity and action, and it emphasizes outcomes over outputs for clients. Its services include:

• Public relations and media relations
• Brand strategy and corporate branding
• Advertising and media buying
• Digital, social, SEO and content
• Crisis management and strategic counsel

The firm's client advisory discipline is responsible for leading and growing client relationships. For related disciplines, see EPR's crisis PR coverage.

What is the latest Jackson Spalding news?

Date	News	Source
Fall 2025	Brian Brodrick joins the Berry College Board of Trustees	Berry College
April 24, 2025	Monica Corbett named partner and co-owner	Georgia CEO
March 21, 2024	Hayley Johns promoted to partner	O'Dwyer's
February 20, 2024	Agency acts as media contact for Georgia's Savannah Convention Center expansion announcements	Georgia State Financing and Investment Commission
2023	Marks 28 years with a new identity and website	Graphic Design USA
September 14, 2022	Chowning Hawkins joins ownership team; Justin Williams joins senior leadership	Rough Draft Atlanta

EPR updates this table when Jackson Spalding announces a client win, leadership change or award.

How does Jackson Spalding compare with other Atlanta PR firms?

Jackson Spalding is described in EPR's Atlanta directory as the largest Atlanta-headquartered independent PR and marketing agency, with long-running relationships across major Atlanta corporations. For the wider market, see the Atlanta PR Firms Directory.

Firm	Focus	EPR profile
Trevelino/Keller	Atlanta integrated PR and growth marketing, founded 2003 by Dean Trevelino and Genna Keller	Trevelino/Keller
Atlanta market	Directory of leading Atlanta agencies	Atlanta PR Firms Directory

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Related: Atlanta PR Firms Directory · PR Firms Directory · PR Leaders · Crisis PR · Trevelino/Keller

Related Atlanta Coverage

Trevelino/Keller, Atlanta integrated PR and growth marketing (Dean Trevelino and Genna Keller, HubSpot Platinum)

Sources: O'Dwyer's, Georgia CEO, Rough Draft Atlanta, Berry College, Graphic Design USA, Georgia State Financing and Investment Commission and the firm's own descriptions. Editorial assessment by Everything-PR based on public record, with no firm-supplied marketing copy and no paid placement.