Print media is hurting. Ad sales are down, subscription revenue is down, and the medium is adjusting to a world with much more competition for printing daily news. Fingers are being pointed in every direction as desperate business holdings hope to try to keep some papers profitable while others are
5WPR CEO Ronn Torossian Talks About U.S. Independent PR Agencies Torossian’s recent article in Odwyer projects that the 80 or so independently owned PR firms in the U.S. with 20 or more employees are in the best position to guide clients toward the marketing initiatives that will work best for them.
LaForce Cancels Holiday Party – Showing Their Pouty Face Over Trump Pouty-faced models have been around for some time, but when a fashion industry PR firm decides to cancel their annual festivities because of Trump’s presidential win, some might think it un-festive. The firm’s leader James LaForce and his husband
Conflict of Interest Puts Bell Pottinger In Hotseat Swiss luxury brand Richemont and its CEO, South African billionaire Johann Rupert, hired Bell Pottinger primarily to keep Rupert’s name out of the news. At some point after that, Bell Pottinger picked up another client, the Gupta family, who Rupert believes hired
The Podesta Group is often involved in government campaigns and lobbying efforts – as evidenced by their strong ties to both the Obama White House and Hillary Clinton’s presidential campaign. They know the rules of operation, the paperwork that needs to be filed whenever they represent agencies or governments connected
Dodge Communications specializes in healthcare PR with some connections to financial PR as well. Dodge’s headquarters is in Alpharetta, Georgia; the company was founded in 2001 by Brad Dodge and currently have over 60 employees. Dodge is a member of Myelin Communications, and since their inception they’ve helped close to 300
2016 Middle East PR Association Honors PR Agencies in the Region There were lots of awards given, but a few agencies cashed in with the number of award recognitions they received at the recent Middle East PR Association event. Edelman Dabo, Cicero & Bernay, Hill+Knowlton Strategies, Four Communications, Ogilvy PR,
Strategic Governance Advisors to be Launched in 2017 by Sard Verbinnen & Co. An independent Strategic Governance Advisors (SGA) board will be launched by Sard Verbinnen & Co. in January. The group is intended to advise corporate leaders and boards of directors regarding institutional investors’ important governance issues. Verbinnen’s founding
I travel a lot and wherever I go, I meet marketers who are looking for new and better ways to reach their audience. One of the things that strikes me is how often these smart people are missing a major selling opportunity right under their noses: employee advocacy. Being the
by Seamus Phan, lead strategist & creative director, McGallen & Bolden Pte Ltd The PR industry is facing an upheaval, primarily due to the decline of mainstream media, where traditional media channels such as newspapers, magazines, and broadcast stations are facing dwindling subscribers in this side of the world. To
