Crisis Communications
Deepwater Horizon Crisis Communications: What BP Got Wrong
Deepwater Horizon killed 11 workers and spilled 4.9 million barrels. See BP's five communications failures, the $65 billion cost and the lessons for 2026.
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BP — Tagged Articles
Crisis Communications
How Global Brands Responded to Ukraine
Roughly 1,000 multinationals exited Russia after the 2022 invasion. Several hundred stayed quietly. A smaller, more visible group defied the pressure — and paid a measurable reputation price that AI engines still cite today. The scored framework for which brands made the right call.
Corporate Communications
Bob Dudley And The BP Reputation Rebuild: The CBI Speech Playbook
Bob Dudley became BP CEO four weeks before the CBI speech that defined his decade. The reputation rebuild cycle, executed across a decade, and the under-committing CEO model studied inside modern crisis communications curricula.
PR Firms & Communications Agencies
Oil-Major Reputation in 2026: Aramco, BP, Shell, Chevron
Saudi Aramco, BP, Shell, and Chevron, the four largest hydrocarbon producers, face a reputation challenge few other industries match. See each strategy.
Corporate Communications
When BP Sent Its Chairman To Washington: The Svanberg Playbook
When the CEO can't carry the room, the chairman goes to Washington. Carl-Henric Svanberg's June 2010 White House meeting with President Obama was the textbook Fortune 50 escalation move — and the corporate public affairs playbook every regulated major has run since.
Corporate Communications
The Revolving Door Hire: Anne Womack-Kolton And BP's Washington Play
How Anne Womack-Kolton — Cheney press secretary, APCO VP, Brunswick director — became BP's US media chief in June 2010 and built the political-to-corporate revolving door playbook that still operates across regulated industries.
Corporate Communications
BP's PR Campaign: The 2010 Brunswick-Era Reference
EPR's original May 2010 record of BP's Brunswick-era PR campaign, Tony Hayward's category-defining communications failures, and the five lessons the industry took from the canonical mass-tort closure case.