PR News
Corporations Can Craft Better Public Policies
Many people think of public policy as the work of politicians.
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BP
PR News
Bob Dudley: We Will Earn Back Trust in BP
Regaining trust is more than an art, especially in BP's core industry. But Dudley knows the drill, he knows the business like no other. He will probably succeed.
Corporate Communications
Corporate PR: BP Seeking New PR Head
Who is going to be BP's new PR head, and what will happen with Andrew Gowers? One can only speculate.
PR News
BP's PR Strategy Makes a Shift with Carl-Henric Svanberg in the Highlights
BP has a new PR strategy, that slowly shifts Hayward to a secondary position and pushes a more experienced pawn to the 8th rank.
Corporate Communications
Anne Womack-Kolton: BP's 2010 PR Push
EPR's record of BP's June 2010 hire of Anne Womack-Kolton — former Cheney press secretary, former APCO Worldwide VP, former Brunswick Group director — as head of U.S. media relations during the active Deepwater Horizon crisis. The substantial communications lesson on senior PR talent versus CEO communications behavior.
Corporate Communications
BP's PR Campaign: The 2010 Brunswick-Era Reference
EPR's original May 2010 record of BP's substantial Brunswick-era PR campaign following the Deepwater Horizon disaster. Tony Hayward statements, substantial campaign framing strategy, and connection to the substantial 2026 master case study on what the BP crisis ultimately established for crisis communications.
PR News
BP's Oil Leak Problems: Less Talk, More Action
EPR's May 2010 record of the Obama administration response to BP's substantial early-crisis communications. Substantial "ridiculous spectacle" framing, substantial Minerals Management Service criticism, substantial engineering response work under Doug Suttles, and substantial connection to the substantial 2026 master case study.