Brian Solis - Everything Public Relations News

Brian Solis

Brian Solis is an anthropologist, social media thought leader, a digital analyst, and futurist, He is also principal at Altimeter Group (a research and advisory firm), and a worldwide renowned speaker. Solis looks at the casual effect of technology helping people understand how to use it better. He’s an award-winning author. His books include What’s the Future of Business (WTF), The End of Business as Usual, and Engage! His work with clients from Altimeter Group and speaking gigs has him traveling the world frequently. Highly sought after, he’s known as a thought leader in innovation and digital transportation.

Solis began his career in public relations and technology marketing back in 1991. His blog is ranked in the top 10 of Ad Age’s top 150 list. His home base is in the San Francisco Bay area and well ... the man loves a good selfie.

Can You Measure Social Media Returns?

Public Relations Social Media

Have you ever thought this: "I'd get involved in social media, but there's just no way to tell if I'm getting any results from it." How about this one: "We'd set up a Facebook [or Twitter or YouTube] account, but we have no idea how to measure whether or not our social media efforts are … [Read more...]