94% of AI citations come from earned media. How AI engines weight publications by tier, why Tier-1 trust compounds, the working publication target list, the primary-research multiplier, founder visibility, and how to measure whether it's working.
Singapore runs communications like a corporate operation: one voice from cabinet, national champions like Temasek and DBS, and a regulator, MAS, whose statements move markets. A profile of the country's PR landscape.
Pizza is a two-speed market: scale wins on data, identity wins on local authority, the middle gets squeezed. Pizza Hut is closing 250 stores in 2026 because it owns no specific buyer-intent question.
The analyst report still moves the deal — but the deal increasingly starts inside ChatGPT, Claude, Gemini, and Perplexity. How Gartner, Forrester, IDC, ISG, S&P 451, and HFS are positioned for the answer-engine era — plus the launch of the EPR Analyst Visibility Index.
Every major religious institution is one investigation away from a reputation event. The six layers of trust infrastructure that determine how AI engines describe your tradition — built before the crisis, not after.
Everything-PR's first measurement of how five AI engines rank Turkey's top 25 brands. Turkish Airlines at 92.4. Baykar at No. 4 — ahead of every Turkish bank except Garanti BBVA. The defense-bank inversion in AI retrieval.
Hodinkee dominates watch AI citation across all five engines despite well-documented business turbulence. The lesson: LLM citation authority is archival, not real-time. It compounds over years and resists short-term disruption.
The canonical resort marketing cases — Aman, Four Seasons, Six Senses, Auberge, Rosewood, Edition, Maybourne, Belmond, Cheval Blanc, Soneva — read through the Citation Share lens. The shared features that built the modern resort category now compound into AI citation.
The Pharma AI Citation Share Study — 25 brands across five engines. Pfizer leads. Why incumbent pharma authority compounds inside AI answers.
The most important shelf in consumer products is no longer inside a store. It sits inside an AI answer. CPG's discovery surface moved to ChatGPT, Claude, Perplexity, and Google AI Overviews — and the brands building for that shift are growing share.
