Ways Facebook Is Changing Referral Marketing
When someone you trust tells you to try a new cell phone provider, you’re much more likely to do it than when that same company blasts you with ads on TV. This, in essence,...
Tagged: facebook
How Businesses Should Be Using Instagram Video
Instagram’s 130 million users uploaded so many videos in the first eight hours that it would take you a whole year to watch them all. And it’s not going to be long before these 15 second InstaVideos become 15 second InstaAds.
How to Use #hashtags on Facebook
Still in their infancy, hashtags on Facebook will be adopted quickly and will stimulate conversations between users and brands around issues of common concern.
On Tumblr and Nonprofits
Nonprofits are making good use of social media networking sites such as Twitter and Facebook. But Tumblr, the social media blogging service is still new territory for most nonprofits. It doesn’t have to be that way. Tumblr is a richly textured resource that could be an awesome adjunct to any nonprofit organization’s online presence.
More Facebook Friends Equal Fewer Donations
A study published in August of 2012 says that people with larger numbers of Facebook friends tend not to spread the news about charities and causes. Study author Kimberley Scharf an economist at the Centre for Competitive Advantage in the Global Economy (CAGE) at the University of Warwick, says that people with lots of Facebook friends tend to count on others to tell them about opportunities for giving. This phenomenon has a name: “free-riding.”
What Is the Value of Your Facebook Fans?
Did you know that a BMW Facebook fan is valued at $1613? If you consider the official Facebook page of the company with 13,234,552 at the date of this report, the numbers are simply mind blowing.
5 Kinds of Facebook Updates and How to Use Each to Get Attention
We all know by now that we should be using social media for everything from branding to marketing and customer engagement. We also know that we should be approaching it from differing angles, signing...
Visualizing How Graph Search Is Facebook’s Big Data Solution
Data is bombarding Facebook at a velocity, variety and volume that is so vast, it’s one of the main reasons for the creation of the Graph Search – and to eventually kill the clout of search behemoth, Google.
The Business of Gift Giving: Online
I am the most lazy gift giver. Don’t get me wrong, I love doing it. The appreciation from people when they get a gift is amazing, but it is hard to find the time...
7 Steps To A Search Engine Friendly Facebook Page
A lot has been written on the proper way to optimize a Facebook page. Following tip after tip only to realize that they don’t work, could be a huge waste of time and money. This post takes away the guesswork and provides 7 surefire steps to get your Facebook page optimized for SEO.
