The death of Dubsmash
During the years 2014-2015, Dubsmash was extremely popular as an app for people who enjoyed lip-syncing or dancing to short videos. This free German app lets users take selfie videos and choose any sound...
Tagged: marketing insights
Website Redesign and SEO
If a company’s website is no longer efficient, it might be time to redesign it, because this can lead to a 300% improvement in conversion rates . While redesigns can be quite expensive, companies...
Successful Ads During the 2022 Super Bowl
Every year one of the biggest sporting events of the season, the Super Bowl, teaches people a lot about competition, but that doesn’t mean this lesson is only taught on the football field. Some...
Asking for Positive Reviews
In today’s world of digital dominance, reviews can make or break a business. According to the digital media firm, Cox Media Group, 67.7% of consumer purchasing decisions are swayed by what’s revealed on brand...
Sinclair Broadcast Group Hires Former Yes Network Executive as New CMO
The Sinclair Broadcast Group has been moving forward with its latest new appointment following an expansion of the group’s executive team. The latest addition to the company is the veteran marketing executive, John Zeigler...
Does Ageism Affect Marketing and Advertising Industries?
The advertising and marketing industries are, generally speaking, full of younger professionals who are very much in tune with the current trends and platforms relevant to most brands. The fact of the matter remains...
