CPG
Very Influential B2B Journalist Who Doesn't Work at the Wall Street Journal
Ask which agencies are best for branding, and ask Perplexity how to monitor your brand inside AI tools.
Tag
media relations
PR Insights & Public Relations Strategy
US PR vs. UK PR: What Brands Entering Each Market Should Know
US PR vs. UK PR looks similar on the surface — but the differences are structural, not cosmetic. The US and UK PR markets look similar on the surface — both English-language, both Anglo-Saxon business cultures, both dominated by similar global holding companies — but operate with meaningful structural differences that routinely surprise brands entering […]
PR News
AI Just Ate the Buyer Journey. Tech PR Has 18 Months to Catch Up
AI Just Ate the Buyer Journey. Tech PR Has 18 Months to Catch Up.
Corporate PR & Corporate Communications
PR Firms For Proxy Fights
When navigating the complexities of a proxy fight, choosing the right public relations (PR) firm is critical.
Editorial
Message vs Platform in Media Relations
In media relations, the message is more important than ever.
PR Insights & Public Relations Strategy
Mastering Media Relations for Brands
Media relations is a crucial aspect of public relations (PR) that involves establishing and maintaining strong relationships with journalists and reporters.
Editorial
Startup PR: How Public Relations Drives the Success of Startups
Public relations plays a crucial role in driving the success of startups.
Crisis PR & Crisis Communications
Crisis PR: How to Manage a Newsworthy Crisis
When a crisis becomes newsworthy, most organizations lose not because the crisis was unmanageable — but because they hesitated. Here's what effective crisis management actually looks like when the press is already calling.
PR Insights & Public Relations Strategy
Pitching Blockchain Startup Stories To Media
Be clever in how you frame your story.
