communications

Walmart Marketing Strategy with the Right Focus

Walmart will announce a five-year plan on Thursday to make thousands of its packaged foods lower in unhealthy salts, fats and sugars, and to drop prices on fruits and vegetables.

Crisis PR: Bank of America Website Down. Again.

Some Bank of America customers trying to access their online and mobile accounts were unable to get through today, a website outage that resembles so much a similar issue last January.

A Social Media Press Release: What It Is and How to Write One

How the Police Are Using Twitter

Lior Levin explains how the police are using twitter to get the word out about certain events, and even to catch the bad guys...

LeBron "King" James & Bad PR 101

Tonight is going to be a very interesting night in the NBA. LeBron "King" James returns to Cleveland for the first time with his new team the Miami Heat to face the Cleveland Cavaliers. To say that he is going to be greeted with less than open arms would be the understatement of all understatements.

5 Best Blogs to Announce a New Start-up

So you have a new startup. Do you also know where to announce your business? Aimee Sway helps you find your way, with five useful resources.

Carnival Splendor PR Response to Fire Crisis

At approximately 6 am Monday morning (U.S. Pacific Standard Time), a fire was detected in the aft engine room aboard the cruise ship Carnival Splendor. The fire has been extinguished. There were no injuries to guests or crew.

Crisis PR: The Never-ending Toyota Recall Story

When you read news that Toyota is recalling about 1.53 million cars globally you can only wonder: why are they still making cars?

Michael Arrington's Angelgate

Angelgate continues as respected Super Angel Ron Conway condemns other investors nailed in possible conspiracy. Michael Arrington's allegations ring truer and truer the seemingly. Will the FBI or other agencies get involved?

Corporate PR: BP Seeking New PR Head

Who is going to be BP's new PR head, and what will happen with Andrew Gowers? One can only speculate.