PR News
BP's PR Strategy Makes a Shift with Carl-Henric Svanberg in the Highlights
BP has a new PR strategy, that slowly shifts Hayward to a secondary position and pushes a more experienced pawn to the 8th rank.
Tag
communications
PR News
When Pravda Knows More Than You Do
The American media shuns the idea that American foreign policy, including armed conflict, is motivated by economic forces. One Pravda reporter suggests the only way to erase US debt is to pump up the military machine again. Maybe it is time we looked outside US borders for fresh perspectives?
Corporate PR & Corporate Communications
Can Anne Womack-Kolton Repair the Irreparable? BP's New PR Push
Anne Womack-Kolton, once press secretary to the former vice-president Dick Cheney, a former APCO Worldwide Vice President (her last day with the company being May 21 this year) and previously director at the Brunswick Group, was hired in house by BP to help bolster its public relations effort in the US, as the company's head of U.S. media relations.
Corporate PR & Corporate Communications
McDonald's Recall PR: Latest Corporation Recalling Products
McDonald's recalls 12 million promotional Shrek glasses. The CPSC and McDonald's announced a general recall of promotional glasses for the latest Shrek film. The glasses were apparently tainted with the heavy metal cadmium, ingestion of which can cause severe long term health effects.
Corporate PR & Corporate Communications
Procter & Gamble Public Relations: Put a Pampers on Your Crappy PR
If you look inside your Pampers diaper pail, and a stink wafts into your face, it may be Procter & Gamble PR poop. Either Procter & Gamble is trying to turn the Internet into a soap opera, or their PR sniffed too many chemicals.
Corporate PR & Corporate Communications
Goldman Sachs PR: How GS Hurts You
An in-depth Goldman Sachs analysis, by ForexTraders.com's market analyst Joel Anderson.
Corporate PR & Corporate Communications
Dry Max PR Goofs: Pampers Attempts to Buy Trust
Four mommy bloggers who are incidentaly Pampers fans, spent Thursday talking about diapers with Procter & Gamble Co. When the meeting was over, they declared themselves "confident" in the product. They will go back home to write positive reviews on their blogs. Would you believe them?
Corporate PR & Corporate Communications
BP Behind Hype - The True Meaning of an Aggressive PR Campaign
BP's PR campaign is very focused on a demonstration of power. The company accepted responsibility for cleaning up after an accident that wasn't their fault (!) and transformed the cleaning up efforts into a public relations event.
PR News
The Right Strategy for BP's Oil Leak Problems: Less Talk, More Action
While Obama blames the BP (BP.L), Halliburton (HAL.N) and Transocean Ltd. (RIG.N) executives for the “ridiculous spectacle” at the congressional hearings on the oil leak in the Gulf of Mexico, the oil continues to leak. The world is tired of pointing fingers and needs concrete actions. BP apparently got the message.
PR News
Pampers' Crisis Management Response to Dry Max Class Action Lawsuit Is a Press Release
Procter & Gamble's Pampers bites the hand that feeds them. In an effort to combat an action suit against Pampers, the company called its customers liars, and denied all responsibility that the Dry Max product could cause rashes.