public relations

Milk & Honey PR: PR Agency Profile

2020-06-10 by EPR Staff

Milk & Honey PR: PR Agency Profile Milk & Honey PR is a public relations agency with offices in London and Sydney. They have been awarded the New Consultancy of the Year 2018 award by PRCA Dare Awards. This PR agency specializes in working with ambitious companies to continue their growth, and Milk & Honey PR helps them achieve those goals by nurturing and managing their reputations. The professionals at Milk & Honey PR always start by working with the individuals at a company, rather than following the numbers. They collaborate with senior decision-makers to reinvent the ways that businesses... Read More >

Bachelorette Star Responds to N-word Statement

2020-05-26 by Ronn Torossian

Bachelorette Star Responds to N-word Statement In the list of words some people in the public eye just can’t say, no matter the context, the N-word probably tops the list. By now, nearly everyone understands the potential career consequences of a celebrity uttering that term in public, no matter what their reasons may be. Many fans see the headline, and they couldn’t care less about the context. Yet, for some reasons, celebrities continue to learn that lesson the hard way. The latest prominent personality to experience this lesson is Bachelorette star Hannah Brown. A former pageant contestant from Alabama, Brown... Read More >

Public Relations Careers: Options, Job Titles, Descriptions

2020-05-04 by EPR Staff

Making the right choice when it comes to a career path is a defining moment in anyone’s life. However, not everyone has an easy time making that decision, especially since a lot of people don’t know if they’ll end up liking a certain choice as they’ve never had any experience working in such a field. For anyone that’s interested in a job in the field of public relations, or are thinking of pursuing a career in public relations, it’s important to know that there are various different jobs that are available. Public relations involves two main responsibilities: the protection and... Read More >

How PR Can Respond to the Coronavirus Outbreak

2020-03-11 by EPR Staff

The global coronavirus emergency has disrupted the operations of travel industry companies, as well as any brand with international operations. Higher education institutions that enroll Chinese students are under the pump, and many global businesses have closed their outlets in China. Airlines have been forced to suspend flights to and from China, while those with signs of infection or even exposure are being quarantined all over the world. At the same time, social media has endured the rampant spread of fear and misinformation. While formal institutions like the Centers for Disease Control and Prevention are quick to release information to... Read More >

Public Relations Survey Reveals Industry Patterns and Trends

2019-11-07 by EPR Staff
Public Relations Survey Reveals Industry Patterns and Trend

A confidential survey conducted by Davis & Gilbert LLP collected the responses of 133 public relations firms and agencies in an attempt to collect data and identify industry patterns and trends. The survey, which collected data from respondents ranging from full-service public relations firms to digital and social media professionals, was then organized into statistics that can paint a larger picture of the current state of the industry. Some of the trends identified in analyzing the responses included the identification of challenges that PR firms currently face, impactful financial decisions, and other factors that affect the revenue brought in by... Read More >

Public Relations Salary Ranges

2019-10-10 by EPR Staff
Public Relations Salary Ranges

As described in an earlier article, the demand for public relations professionals is high today, largely because of the explosion on social media. This is encouraging for current PR folks as well as for students seeking to major in PR. The median annual salary for a PR specialist in 2017 was nearly $60,000 according to U.S. News & World Report. The low was almost $44,000 while the high nearly topped off at $90,000. Demand and geography have a major role in the salaries being offered. Washington, D.C., for example, had the highest salaries for PR specialists with annual salaries of... Read More >

City of Burnsville Seeks Lobbying Agency

2019-09-30 by EPR Staff

City of Burnsville Seeks Lobbying Agency The City of Burnsville welcomes proposals to provide consultant and lobbying services related to certain specific legislative initiatives. Background: In late 2018, the Burnsville City Council adopted a vision for the redevelopment of the current regional Burnsville Center site and surrounding area. This “Center Village Plan” serves to guide decision making, investments and priorities for transforming the district from all commercial into a feasible vibrant, high density mixed-use neighborhood. The aspirations for the redevelopment plan are to create new and constantly changing experiences that are responsive to the market and engaging to the community.... Read More >

Public Relations Job Descriptions

2019-09-19 by EPR Staff

An earlier article attempted to detail and define the numerous job titles one can find in the public relations field. With the encyclopedic number of titles, how does one describe the work of these? Another previous article quoted the 30,000 member Public Relations Society of America’s definition of PR - “Public relations is a strategic communications process that builds mutually beneficial relationships between organizations and their publics.” That’s the common goal of each position. Here’s a description of some of the major jobs within the PR profession. Account specialist, manager and/or director are generally positions at public relations agencies at... Read More >

What is News?

2019-08-08 by EPR Staff
news story

Before making the decision to hire a PR firm, or starting your own campaign, it is vital that you understand the nature of news. Luckily, it’s not rocket science.  There are only two ways to make news: create a story, or follow a story.  Understanding the difference between the two is critical knowledge for anyone wanting to understand, execute and exploit the power of public relations. It is definitely essential reading before making promises to your client or boss when they demand that you “get me on the front page of the New York Times!” Getting a story in a... Read More >

How is Public Relations Different from Advertising?

2019-08-01 by EPR Staff

How is Public Relations Different from Advertising? There’s an old saying in public relations: “Advertising is what you pay for, publicity is what you pray for.” When it comes to the age-old battle between advertising and public relations, it’s a case of unpaid versus paid, credible versus skeptical, earned versus purchased. Advertising is hardly filling, and public relations just tastes so, so good. When it comes down to it, advertising is paid media, while public relations is earned media. This means that good PR is about managing to convince reporters or editors to write a positive story about you or... Read More >

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