2013-05-21

Liliana Dumitru-Steffens

About Liliana Dumitru-Steffens

Liliana Dumitru-Steffens is public relations consultant for Pamil Visions PR, and PR News editor for Everything PR since January 2009. Email Liliana at lsteffens [at] pamil-visions [dot] net. or follow her on Twitter @LilianaSteffens

5WPR Grows Business 20% in Q1 Alone: Who Says PR is Doomed?

5WPR

Ronn Torossian’s 5WPR is one of New York’s and America’s most influential PR firms. The agency announced today Q1 2013 versus Q1 2012 growth in excess of twenty percent. Sporting such heavyweight clients as ; Welch’s Fruit Snacks, Krups, Cold-EEZE and many more, 5W is rock solid positioned as one of the industry’s leading private PR firms.

Verdin Marketing Takes Home 4 PRSA Awards

Mary Verdin

The Public Relations Society of America (PRSA) has just awarded San Luis Obispo County marketing agency Verdin, four Awards for Excellence.

Top 10 Factors that Influence Purchase Decisions

top 10 factors influencing a purchasing decision

Never ignore the power of social media: 81% shoppers say that posts from their friends have directly influenced their purchase decisions. This, and more, in an infographic by Bigcommerce.

Bolt PR Adds Three New Brands to Client Roster

bolt

Irvine-based Bolt PR was retained by College Storage & Student Services, Custom Design & Construction and Mars Air Systems as their public relations agency of record.

Oxfam America Launches “Be a Good Kid” Campaign

Oxfam America

Oxfam America, a leading International relief organization, has just announced a program to honor Moms this month encouraging Mother’s Day gifts that really do make a difference. Billed as a “Be a good kid”, the gifting campaign from Oxfam America Unwrapped presents those in need around the world with such useful presents as kid goats ($45), for an instance for those in need.

Singer22.com Hires 5WPR

SINGER22

In PR industry news, popular fashion destination Internet retailer SINGER22 has hired Ronn Torossian’s 5WPR as their agency of record (AOR). According to the news from 5WPR, the U.S. PR firm is to execute various public relations campaigning functions for the online fashion retailer. Launched back in 2003 by Founder and CEO Jon Singer, SINGER22 [...]

Dumb Ways To Die Campaign Wins 7 Webby Awards

dumb ways to die

McCann Melbourne‘s Dumb Ways To Die campaign ranked as the most-awarded campaign of the year at the 2013 Webby Awards, winning no less than seven awards.

Edelman Names Jackie Hopkins Head of Austin Offices

Edelman's Jackie Hopkins

Edelman announced yesterday a new executive vice president and general manager of their Austin, Texas offices. Veteran Edelman exec Jackie Hopkins will head up a tram of some 20 PR professionals.

Gig-IT Celeb Game To Be Launched – Attendees To Include Randi Zuckerberg

Randi Zuckerberg

Billed as the world’s biggest celebrity video game ever, Randi Zuckerberg’s Gig-IT launch event will see not only big name entertainers, but one of PR’s biggest names 5WPR at the helm of a heady publicity campaign. Scheduled to be held in NY tomorrow, the all star event broadcasts the all Facebook launch of the game.

The Algemeiner Journal Releases First Annual Jewish 100 List

David Brooks

The Algemeiner Journal, which was recently described by CNBC as ‘the fastest growing Jewish newspaper in the United States’, has announced its first annual ‘JEWISH 100’ list of the ‘top 100 people positively influencing Jewish life.