Scandal - Everything Public Relations

Equifax Breach Puts 143 Million Credit

Equifax breach

Using consumers at risk of identity theft We live in the age of the computer pirate, the hacker, and the security breach. It’s almost becoming pedestrian. Week after week, someone is getting hacked. From big box stores to restaurants to grocery stores to government agencies and political groups. Hacking feels just part of life these […]

Ministry of Commerce, Government of Pakistan Seeks PR Firm

Nation Branding is a means to build and maintain a country’s strategic advantage with the purpose of economic growth. It is the process of figuring out a nation’s economic identity and how it will be communicated to the trading nations of the world. As a consequence of globalization, all countries must compete with each other […]

Michael Moore Attempting A Message Of Unity

Michael Moore

Infamous documentary filmmaker Michael Moore has made a career out of celebrating liberal ideas and giving conservatives fits. He has never shied away from controversy or worried over much if his ideas might be pushing a conversation too far one way. If there was one thread throughout all his commentary and movies, though, it was […]

United Takes Steps to Reduce Involuntary “Bumping”

United takes steps to reduce involuntary “bumping”

United Airline is taking a public relations beating this year…much of it self-inflicted. Now, after months of misfires and misreading public sentiment, the company appears to be trying to make moves in the right direction. Moves that some are calling “baby steps” … but at least they’re moving. Recently, the company began promising to “bump” […]

Hobby Lobby Fined for Illegal Smuggling

Hobby Lobby fined for illegal smuggling

Hobby Lobby leadership has agreed to pay millions in fines to the US federal government after being found to have illegally smuggled religious artifacts from the Middle East. According to the federal accusation, the company or associates related to the company engaged in “intentionally mislabeling” Iraqi religious artifacts for import into the United States.

What Leaders Can Do in a Corporate Crisis

What Leaders Can Do in the Middle of a Corporate Crisis

Once there is a corporate crisis, there’s also a big threat to the financial fortunes of the company, as well as their relations and reputation with the world at large and the key stakeholders. For large organizations, such a crisis is likely to strike more than once and as often as every five years on […]

Verizon and Yahoo Brace for Layoffs

Verizon and Yahoo Brace for Layoffs

There are a lot of mergers in the air. As Fox is trying to make good on its offer to buy Britain’s Sky TV network, Verizon is in the process of trying to collect Yahoo. And it looks like Verizon is a lot closer to making this happen than they were after shareholders approved a […]

University Apologizes for “Sexist” Request

University Apologizes for “Sexist” Request

Sooner or later, certain institutions will learn that establishing a dress code that is not unilaterally applied will get them into hot water and create a series of headlines which will have them apologizing to millions of strangers. Until they all do make this realization … or until said institutions tell the protesters to get […]