2024 PR Agencies: Finn Partners, 5wpr and Others..
Finn Partners has acquired Paris-based PR agency Claudine Colin Communication, specializing in arts and culture, effective July 1. The agency will operate as Claudine Colin Communication, a Finn Partners Company, and be part of Finn Partners EMEA under Chantal Bowman-Boyles. It will work with Finn’s art division, Polskin Arts, led by Philippa Polskin. Claudine Colin will serve as managing partner, overseeing the arts practice for Finn Partners France. Founded in 1990, Claudine Colin Communication represents notable arts organizations and manages media relations, partnerships, digital campaigns, and crisis communications. The acquisition expands Finn Partners’ Paris presence from 15 to 40 employees, with no layoffs or client conflicts. Financial terms were not disclosed. Finn Partners now has over 1,400 employees globally.
5WPR will partner with Alto Canto Tequila, a Mexican-owned brand using organic agave, water, and wild fermentation. 5WPR’s campaign will include media relations, influencer programming, strategic counsel, and event activations. Alto Canto Tequila stands out in the saturated market as a luxury brand prioritizing wild fermentation. “We’re excited to partner with Alto Canto Tequila as they debut in New York City,” said Leigh Ann Ambrosi of 5WPR. “Their sustainability and craftsmanship allow us to create compelling narratives.” Alto Canto Founder Daday Suarez said, “5WPR’s experience and media relationships make them perfect for our marketing campaign.”
LDPR has partnered with Sundance Mountain Resort, a 5,000-acre destination in Utah. Their work will encompass media relations, social media, influencer engagement, and brand partnerships. The resort is launching its Act II phase, which includes enhancing operations, expanding snow-making capabilities, developing terrain, and introducing The Springs, a trio of year-round relaxation pools. Additionally, six new ski-in/ski-out townhomes and a new lift with back mountain terrain expansion are being added.
RG2 Communications, based in New York City and London, will lead press relations for the Georgian National Tourism Administration at the National Geographic Traveller Food Festival in London on July 20 and 21. RG2 will issue press releases, curate media invites, and represent GNTA at the festival. They will also host a private dinner at Little Georgia restaurant in London. “Georgia has become one of the most exciting emerging travel destinations, celebrated for its wine and gastronomy,” said RG2 co-founder Ross Belfer.
