Roger Mason Backed Sports Entertainment Company To Launch

Vaunt, an athlete and entertainer IP development company is launching with investors including Tony Robbins, Gary Winnick, Elysian Park Ventures (the private investment arm of the LA Dodgers ownership group),NBA Hall of Famer Mitch Richmond and others. 

Vaunt was cofounded by 11-year NBA veteran Roger Mason Jr. and entrepreneur Omari Ware, and was created to bridge the gap between brands, athletes, entertainers, licensing, and content by developing IP specific to an athlete’s passion points. Vaunt has long-term partnerships with the NFL Players Association, via its licensing and marketing arm NFL Players Inc.,along with an extensive list of artists and entertainers. 

Vaunt CEO and former Deputy Executive Director of the NBA Players Association Roger Mason said, “We look forward to unveiling Vaunt to a community of athletes, entertainers, and fans. Our mission is to be a trusted and comprehensive resource for entertainers and athletes to develop their intellectual property. We’ve spent years rethinking the entire framework of the entertainment industry and have a team in place that can disrupt the status quo. We are excited for this weekend, and excited for the future of Vaunt. ”

“Our executives, and investors represent the company’s continued movement towards redefining the culture of sports and entertainment. We will provide our partners with omni-channel revenue streams that enhance their brands and lay a foundation for continued growth,” says co-founder Omari Ware.