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Carmichael Lynch Relate, FleishmanHillard, Edelman & Ruder Finn News

Developments in the PR space impact the industry in different ways. Here are some notable developments recently: Carmichael Lynch Relate gets Sunbrella’s nod Carmichael Lynch Relate got the nod to become Sunbrella’s agency of record. The decision was reached based on the agency’s reputation in creativity, its extensive knowledge, and

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How To Find A Great Public Relations Firm

This is a guest interview with Katherine M. Rothman of KMR Communications At its inception, public relations was a tactical operation to crystalize public opinion for Fortune 500 companies, Hollywood studios, celebrities and politicians.  As decades passed and the world became globalized, public relations became a necessary complement to traditional advertising

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The Era of the News Feed is Over

After a decade of executive instability, Mark Zuckerberg announced a series of dramatic changes last May. He moved two top executives in a bid to create a new blockchain division, and installed new heads at WhatsApp and the News Feed. He also appointed someone to run a new group dedicated

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Tricks for Launching Influencer Marketing Campaigns

Tricks for Launching Influencer Marketing Campaigns

As social media marketing becomes increasingly more popular, platforms like Snapchat, Twitter, and Facebook have moved outside of the consumer sphere, and into the business world too. Companies all around the world are beginning to realize that if they want to earn loyalty and support from their customers, then they

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How to Best Prepare For the Bar Exam

How to Best Prepare For the Bar Exam

Preparing for the bar exam is something most people dread due to the amount of work required and how grueling the material is. You can’t expect to sign up for the exam, show up, and pass without any preparation ahead of time. Here are five ways to help prepare you

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