Crisis PR

TP Manufacturers Respond to Consumer Complaints

There are a lot of things missing from grocery and big box store shelves, but nothing has become more emblematic of the COVID-19 crisis than shelves without toilet paper. Panic buying caused sales of toilet paper to more than double what they were in March 2019. And, if anything, demand

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China’s Handling of its PR Crisis

China, the most populated country in the world has been experiencing a backlash from some western countries over its handling of the COVID-19 pandemic. There has been a lack of trust with the official numbers that have come out of the country, and there has also been plenty of criticism

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Tapping a Crisis Management Firm in Times of Need

If a company is facing a serious problem that is threatening its reputation as well as many important relationships, it means it’s time for that company to get in touch with a crisis management firm.  A number of situations are valid reasons for concern when it comes to businesses working

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What PR Pros Anticipate in 2020’s Crisis Communication

Different PR pros hold different predictions regarding anticipated trends in 2020’s crisis communication. Some anticipate a rise in crisis preparedness, while others predict a rise in ethics in crisis management for various reasons. With the 2020 elections set to raise the need for crisis PR, crisis communicators will need to

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CRISIS COMMUNICATION PLAN & PLAN

In an earlier article, we discussed how to begin drafting a plan by identifying the primary and secondary spokespersons. Here is a presentation of the next steps. The top topics to focus on were identified earlier and the plan should center around them.  Continue by gathering all current and pertinent

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Nike PR: Year of Two Public Relations Crises

Nike PR has suffered two PR crises in 2019 that continue to have reverberating effects throughout the company and country even as the year draws to a close. While the two are very different in nature, they have been handled well, but not before causing some damage to Nike’s stock.

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Post 9/11

September 11, 2001 is a day most in generation Z and any older generations will never forget.   A drone attack on the world’s largest oil refinery in Saudi Arabia just a few days after this year’s 9/11 memorial punctuated the possibility of even more crises to come. What Does That

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The Golden Rules of PR Crisis Management

At some point, no matter the industry, your business is almost guaranteed to have to face some sort of a public relations crisis. At the same time, your crisis management plan can be the difference between a hugely beneficial image boost, or a major blow to your brand that alienates

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Getting Ahead of a Crisis Before it Happens

Crisis management. Two words that no business wants to have to handle, but unfortunately this is often a part of running a company. Inevitably, something negative will happen. The effects of these types of situations are highly dependent on how they are handled. But why wait until there is a

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Branding Tips

Cheap and Ethical: Mutually Exclusive Branding?

The global fashion industry is facing an existential crisis: after exploding across the globe in search of ever-cheaper places to manufacture its treasures, stories of worker abuses are as depressing as they are consistent: violence, brutally long hours, unpaid wages, dangerous conditions, and perpetual poverty. Last year, workers at an

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