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Linda Rutherford, VP and chief communications officer at Southwest Airlines, recently shared some tips for crisis communications and making a plan in advance. These ideas apply to all businesses and are pretty basic concepts....
Months back, when Mylan, maker of the popular EpiPen announced that the product’s price was going up rather precipitously, people from coast to coast panicked, then began looking for another option. Some tried to go...
Let’s face it, there are likely to be several corporations every year that run afoul of the public in one way or another. Some of the problems are mainly about poor timing and bad...
It’s been a rough year for Big Pharma. You know all the stories, huge drug price hikes, exclusions, rate increases on prescription drugs … endless headlines turning the public image of the average drug...
All that’s needed is to watch the news for a few weeks for people to know that crisis can happen with very little warning. Natural disasters – flooding, earthquakes, tornados, and blizzards offer little...
For decades a large part of the U.S. federal budget has been attributed to military spending and development. It’s not a secret. But information was released recently about how much of their budget is...
Okay, say it with me now, if you do something in blackface, no matter how funny you think it is, you will need to hire a PR company to fix your stupid mess. Seriously,...
Natural disasters are never a good thing, but is it possible to bring good out of such an event when it happens? Take hurricanes or tsunamis; they can leave a lot of damage in...
From a public relations perspective, the National Football League is having a rough year. With tens of thousands of fans protesting due to players kneeling during the National Anthem and yet another case of...
Syrian refugees and Aleppo are all over the news and social media, and to a great extent that’s because of the efforts of a PR company called the Syrian Campaign. Yes, that’s right, though...
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Journalists Need To Be More Social Media Friendly
23 Nov, 2024
