The most effective crisis communication plan is consistent and clear. That’s why companies have to create a crisis communication plan that includes primary messages, regular updates, and delivery methodologies, which can ensure that all crisis communication is strategic and thoughtful. When a company only communicates in a way that’s reactive
When a company is going through a significant change, it’s relatively easy for its employees to feel intimidated or out of the loop. Even during the best times clear and consistent communication from a business is very powerful. However, during difficult times of crisis, giving people the information they need
In a court of law, everyone gets proper and fair legal representation. It shouldn’t be any different when it comes to the court of public opinion with the help of proper PR communications. Every PR client deserves to get the best representation possible. PR clients deserve the opportunity to get
There are many strategies for getting more media coverage, but one of the easiest ones is for a company to end up in a PR crisis situation. T Companies can’t always plan for what might end up happening, and when most crises emerge, instead of improving their credibility through publicity,
In today’s digitized world, it’s important that companies stay on top of anything that’s being said about them on various digital channels. This is a strategy that can help companies stay on top of any developing situations, understand the impact that their communication strategies have on the audience, and when
When the pandemic started, many of the affected companies decided to either make things up as time progressed or dust off their old crisis communications plan. That meant while some companies were frustrated because they had no detailed plan to follow, others were faring quite well. However, there’s an essential
Cybersecurity threats to companies have gotten progressively worse in the last few years, as the digital space is filled with data thieves and all kinds of people who are looking to exploit businesses’ digital vulnerabilities. Unfortunately at this time, the bad guys have the upper hand, since many companies haven’t
Spotify has been facing A PR crisis recently after multiple artists pulled their music from the music streaming platform. This was because, according to the statements from the artists, the platform wasn’t doing enough to prevent the spread of misinformation regarding the pandemic and vaccines. Toward the end of 2021,
The first weekend of 2022 saw the Golden Globes ceremony by The Hollywood Foreign Press Association (HFPA) at the Beverly Hilton Hotel in Los Angeles, but the event was never televised. This year’s Golden Globes events also didn’t have an audience or red carpet. According to the organizers, the event
Recently, the famous tennis player Novak Djokovic came under criticism from the public for allegedly knowing that he had tested positive for the Covid-19 virus while attending public events nonetheless. According to statements, the tennis player had allegedly known that he had covid when he attended a photo shoot and
