The island of Bonaire, a popular Dutch Caribbean vacation destination, has chosen to hire an agency of record to help them promote the island as a spot to vacation. For this position, the Tourism Corporation Bonaire has selected Dunn&Co. to continue their role as promoter. The island has been working with the company for a year now and has finally made the position formal.
“There will be a more concerted effort to promote the island of Bonaire as a travel destination in 2010,” said Ronella Tjin Asjoe-Croes, Director, Tourism Corporation Bonaire. “After working with Dunn&Co. for the past year, we are very pleased about our decision to officially partner with them to help our efforts in the United States and South America.”
Dunn&Co. has found Bonaire to be a pleasant client, with great potential as a tourist spot. The island is already featured as one of the top diving areas in the Caribbean in Scuba Diving Magazine and is renowned for its great snorkling, as well.
“We’ve had a wonderful time working with the Island up to this point, so I couldn’t be happier that we’ve formalized our partnership with Tourism Corporation Bonaire,” said Troy Dunn, Dunn&Co. President. “Bonaire is regarded by many as the single best dive spot in the world, but there’s a lot to Bonaire that extends beyond diving, and it’s this unique combination that makes it a special holiday destination.”
Dunn&Co. will be handling creative advertising planning and execution for both the United States and South America for the island of Bonaire.