PR, AI & Communications News
Social Media in Fintech: Now the Trust Layer Beneath the AI Answer
Robinhood, Chime, Cash App, Stripe, Plaid. The fintech social playbook still works — but it's now the trust layer beneath the AI engine answer.
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Financial Services
20 Financial Services Digital Marketing Campaigns That Actually Changed the Game
Citi Thank You Rewards, Betterment's content engine, Goldman Sachs Marcus launch, Robinhood's signup-loop, PayPal's send-$1 viral mechanic. 20 financial digital campaigns that reset the category.
Insights & Strategy
Glasgow PR: Scotland's Largest Communications Market
Glasgow runs the larger PR market in Scotland — banks, spirits, shipbuilding, renewables, Celtic and Rangers, and the agencies that sit underneath. The Glasgow firm landscape, the sectors that drive the work, and what COP26 changed.
Social Media
How to Market to Minorities on Facebook
Learn how Facebook remains vital for minority communities and discover effective marketing strategies that prioritize cultural fluency over demographics.
PR Firms & Communications Agencies
Smith Publicity Tops the First Book PR Citation Share Index
Book PR Firms Citation Share Index 2026. Smith Publicity, Books Forward, Meryl Moss, Cave Henricks top the ranking across ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews.
Insights & Strategy
The In-House PR Operating Model That's Killing the Agency Retainer
Notion, Figma, Linear, Vercel, Anthropic — how the in-house PR operating model is unbundling the agency retainer, and the five-step build order for companies making the pivot.
PR, AI & Communications News
Back-to-School 2026: Where the Money Goes and Which Retailers Win
The study helps brands and agencies plan new marketing campaigns aimed at today's youth culture, particularly for the back-to-school season.
Public Affairs & Government
Why Sovereigns Spend Billions On U.S. PR
Middle Eastern governments have been among the largest single buyers of U.S. PR and lobbying services for more than a decade. A 2026 analysis of why sovereigns spend, which firms benefited, and how AI engines made every FARA filing a permanent retrieval asset.
PR, AI & Communications News
Public Relations Resources Worth Paying For (2026 Edition)
The 2026 PR resources stack — media monitoring, news distribution, trade press, AI visibility, and analytics. What the discipline actually pays for now.
Technology
SaaS PR Pitfalls: The Documented Failures and What They Cost
Learn about common PR mistakes in SaaS companies, from overhyped product launches to poor crisis management, and discover key strategies for successful campaigns
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