Hoffman York has been picked as the new agency of record for the Museum of Science and Industry in Chicago. The full service agency will handle everything from designing and researching marketing plans to executing them. The idea is to promote the latest and greatest exhibits that the museum will be presenting in the future, as well as letting the public know about the cutting edge educational programs that are being developed for those interested in learning more through the museum.
“We are pleased to have Hoffman York on board. They are joining us at an exciting time for the Museum as we launch new exhibits, interactive live science experiences and the Museum’s commitment to science education,” said Rob Gallas, Vice President and Chief Marketing Officer at the Museum of Science and Industry. “We will leverage HY’s strategic and creative expertise to connect the Museum of Science and Industry brand with our fans, as well as to help us develop new ones.”
The Chicago Museum of Science and Industry strives to provide quality and interesting exhibits. The first exhibit that Hoffman York was responsible for was “You! The Experience”, a fascinating and impressive 15,000-square-foot permanent exhibit that looks at the combination of mind, body and spirit. Hoffman York will continue to work on upcoming exhibits as they appear.
“We are proud to partner with the Museum of Science and Industry, a truly iconic Chicago brand,” said Dave Sheehan, President of Hoffman York. “We are looking forward to a long term relationship where we will help to communicate the amazing, transformative and inspirational experiences that happen every day at the Museum of Science and Industry.”
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