HP Hires Former SAP Exec as Head of PR

HP everything-pr


Undisclosed sources within Hewlett-Packard Co told Bloomberg the company hired former SAP AG executive Bill Wohl to handle communications after the resignation of their Chief Marketing Officer, Michael Mendenhall. Wohl will serve as chief communications officer at Palo Alto based HP, reporting directly to Chief Executive Officer Leo Apotheker, another SAP veteran. The two also worked together during their time at SAP.

Wohl’s appointment also raises the role of the head of communications within HP’s management, as he will be working directly with the CEO for the first time. The former Chief Marketing Officer would report to Chief Strategy Officer Shane Robison.

Bill Wohl has been in charge of communications for SAP co-CEO Bill McDermott. He also worked in the past for technology services company DecisionOne Corp. and firearms manufacturer Remington Arms Co.

Wohl will start working at HP on January 18th and will relocate to California, HP sources explained. While he will be taking over Mendenhall’s public relations responsibilities, he won’t also have his marketing role. Wohl confirmed he is leaving SAP, but declined to answer questions about his role at HP.

HP’s agencies include APCO Worldwide, Golin/Harris, Porter Novelli, and Weber Shandwick Worldwide.

Top Public Relations News:

mDesign Home Decor’s Amazon Marketplace Expansion Plan Catches Attention

mDesign Home Decor’s Amazon Marketplace Expansion Plan Catches Attention

PR Strategies of Big Daytime TV Stars

PR Strategies of Big Daytime TV Stars

BlueGlass Interactive Acquires UK’s Quaturo

BlueGlass Interactive Acquires UK’s Quaturo

Padgett Continues to Work to Escape Pitino’s Shadow

Padgett Continues to Work to Escape Pitino’s Shadow

United Nations Commissioner for Refugees Issues Media Training RFP

United Nations Commissioner for Refugees Issues Media Training RFP

Five Awesome Marketing Agencies to Follow on Instagram

Five Awesome Marketing Agencies to Follow on Instagram

New Jersey Transportation Seeking Media Agency

New Jersey Transportation Seeking Media Agency

Housing Authority of Salt Lake City Issues Public Relations RFP

Housing Authority of Salt Lake City Issues Public Relations RFP

Iowa Governor’s Traffic Safety Bureau (GTSB) Issues RFP For Mass Media Services

Iowa Governor’s Traffic Safety Bureau (GTSB) Issues RFP For Mass Media Services

What Mark Cuban’s Smartphone Can Teach You About Success

What Mark Cuban’s Smartphone Can Teach You About Success

Leave a Reply

Your email address will not be published. Required fields are marked *