Insights

Three PR Pros Respond to Gillette’s Controversial Ad

Bold, Beautiful or Just Plain Bad? Three PR Pros Respond to Gillette’s Controversial Ad

If the aim of Gillette’s latest campaign was to cause widespread controversy, the razor firm’s PR team is surely congratulating itself. If you haven’t seen it by now, the only possible explanation is that you’ve forgotten how to use your phone. And laptop. And how to talk. The two-minute film, produced by Grey New York […]

Three bad leadership traits that are detrimental to business

Three bad leadership traits that are detrimental to business

There are many issues that businesses face – from marketing to sales to technical, but the worst of them is a leadership problem. When leadership is lacking, it affects all aspects of the business and company culture. Good leadership, on the other hand, can turn around a business and radically change and improve business performance. […]

What Pixar Can Teach Us About How To Succeed

pixar films -pr insights

There are precious few – if any – animation studios more successful than Pixar. In fact, there are very few movie production studios of any kind that can say they are more successful than Pixar. The company, much like it’s partner, Disney, started with one creative guy with one creative idea. Followed by huge risks, […]

Using Facebook to enhance marketing efforts

Using Facebook to enhance marketing efforts

With its fair share of ups and downs – well, mostly downs – in the last year, Facebook is still reeling from its PR and image crisis. Concerns over privacy breaches and controversy over how its leadership handled issues are just a few of the problems the social networking site faces. Despite these issues, Facebook […]

Blast Public Relations: PR Profile

Blast Public Relations Profile

Delivering over 17 years of high-quality strategic marketing and public relations support to consumer brands, B2B companies, and digital innovators, Blast PR is a well-known name in the promotional space. Popular among leading organizations and nonprofits alike, Blast PR is excellent at growing brand awareness and customer loyalty. Ever since Bryan and Kathleen Formidoni brought […]

3 Things Entrepreneurs Wish They Knew Before Starting Their Company

3 Things Entrepreneurs Wish They Knew Before Starting Their Company

In today’s digital world, many people are starting to think seriously about the possibility of giving up their nine-to-five job and replacing it with a life as an entrepreneur. The online environment makes it easier than ever for ambitious people to start selling products and services online. However, a lot of people don’t realize just […]

5 Can’t-Miss PR Tips for Solo Entrepreneurs

5 Can't-Miss PR Tips for Solo Entrepreneurs

When you start your own business, and you ARE the business, there is no time. As the chief everything, from CEO to janitor, you’re focused primarily on what will bring in the money, so you can survive long enough to scale. You don’t have time for much else.  But that doesn’t mean you can just […]

PR lessons from post-hurricane Puerto Rico

On 20 September, 2017, Hurricane Maria brought destruction and despair to the island of Puerto Rico. Residents of the remote coastal town of Punta Santiago painted a sign on the pavement that read “S.O.S. Necesitamos right Aqua/Comida”, translated as “S.O.S. We need Water/Food”). This message made headlines in the United States and across the world, […]

The Leader in Luxury Awards: Society Award

Society Awards Specific Yet Specialized David Moritz, the CEO and founder of Society Awards created the company to ensure that the awards are compared to high end jewelry-Mysterious Beautiful and Sexy. He believed that these elements were not there in the design awards industry before the founding of Society Awards.  Society Awards is not a […]

Statement from Petra Nemcova and Alejandro Grimaldi

Petra Nemcova and Fiance Alejandro Grimaldi, Director/Senior Advisor for several PE groups, real estate investor and former Citigroup and Goldman Sachs Banker have called off their engagement. The couple lived together between the properties owned by Mr. Grimaldi for just under 2 years and became engaged in St. Tropez in June 2017.  The sad news […]