This year’s edition of PR News’ PR Measurement Conference will not only help professionals in the public relations and communications segment to fully capture the impact of their efforts; this event will also recognize the efforts of leading PR measurement experts and reward them by inducting them into its Measurement Hall of Fame.
Linda Childers Hon, PhD, University of Florida, Jackie Matthews, General Motors, David Rockland, Ketchum, Linda Rutherford, Southwest Airlines, Don W. Stacks, PhD, University of Miami and Louis C. Williams, Jr., The Lou Williams Companies, Inc. are the six great professionals of the PR measurement segment that will be celebrated on April 18 in Washington, D.C.
The Measurement Hall of Fame was created to honor the efforts of those individuals who throughout their careers have played a decisive role in defining, promoting and advancing measurement tools and practices and who also successfully applied them within their organizations. The 2012 event will be the second induction ceremony of the PR News’ PR Measurement Conference, the first Hall of Fame members being celebrated in 2011.
The six inductees of the Measurement Hall of Fame will take part in Q&A session, scheduled after the PR Measurement Conference’s luncheon keynote address from Jonathan Collegio, director of communications for political advocacy organization American Crossroads.
For more details on the conference, speakers, the intended audience and what the event is all about, please read our earlier news coverage.