Why Media Impressions Matter So Much
Have you ever thought of the phrase “making a first impression”? “You only get one chance to make a first impression,” is a saying proven to be true over the years. Today the term has manifested itself in more exciting ways. Multimedia is taking the business world by storm in more ways than one.
At no time in history has a company been able to reach so many people at the click of a button. Today, due to the versatile uses of social media, the world is at the fingertips of any growing company. What more can a growing company ask for when free advertising and exposure is ripe for the picking? Are you trying to increase brand exposure? Are you trying to increase online sales by 20%? Making the first impression on social media should then be your goal for the 2016-2017 fiscal year. Many companies today have already found ways to take advantage of the opportunities that only online media can offer.
Not only that, but the idea of reaching all the hundreds of millions of people on social platforms has motivated companies all over the world to mingle. Social media impressions have been at work on MySpace from the early part of the millennium and have trickled since then to so many different platforms that it is hard to keep count. Remember that the first impression that a company or a potential customer sees is what will stick, so always remember to show them all the best impression of your company.
Impressions are the metric used most widely in public relations. Relating to the public has made a change for the better starting this year, and it’s headed to new and more productive avenues. In this day and age, companies have competition like never before. This is all due to the Social Media experience.
Sadly, most people today judge a book by its cover. If the cover is not appealing enough, they will move around until something catches their eye. That is why you have to catch their attention at first glance, or you have lost them forever. Making your first impression flashy and inviting will draw them in and hook them quicker than any other method. Make your first impression a lasting impression for anyone who glances your way.
Always remember that companies are in an attention war, and the attention of your next million-dollar customer can be diverted elsewhere. If you are not making a flashy enough first impression, that is exactly what will happen. Remember that your competition is only a click away.