Of course, Rapp’s legion of fans has a different perspective of events. Their version is cultivated by Rapp’s incessant commentary on social media since the termination. She says Nintendo is okay with side work, as long as it doesn’t conflict with the day job, and she says the company only found out about the side work, which she did under an assumed name, because of online trolls. She may be right, but Rapp is sending a mixed message with this argument. Either having side work is okay or it isn’t. Saying the company allows it but found out about it because of malicious trolls infers that the company does in fact frown on side work…and that people “told on you” in order to cause harm.
Accusations of doxing aside, Rapp needs to get her message on point, or Nintendo’s PR team will eat her alive. It won’t matter a bit if already sympathetic fans stay loyal if the general public is turned against her because they’re confused by a mixed message.
Nintendo must also toe a very careful line. Fair firing might not be popular, but it’s understandable. But if they pile on too hard, they risk alienating their consumer market. Nothing looks good about a big corporation pummeling a girl.
Of course, Rapp’s legion of fans has a different perspective of events. Their version is cultivated by Rapp’s incessant commentary on social media since the termination. She says Nintendo is okay with side work, as long as it doesn’t conflict with the day job, and she says the company only found out about the side work, which she did under an assumed name, because of online trolls. She may be right, but Rapp is sending a mixed message with this argument. Either having side work is okay or it isn’t. Saying the company allows it but found out about it because of malicious trolls infers that the company does in fact frown on side work…and that people “told on you” in order to cause harm.
Accusations of doxing aside, Rapp needs to get her message on point, or Nintendo’s PR team will eat her alive. It won’t matter a bit if already sympathetic fans stay loyal if the general public is turned against her because they’re confused by a mixed message.
Nintendo must also toe a very careful line. Fair firing might not be popular, but it’s understandable. But if they pile on too hard, they risk alienating their consumer market. Nothing looks good about a big corporation pummeling a girl.
Written by
Editorial Team
The Everything-PR Editorial Team produces reporting, research, and analysis across thirty verticals — communications, reputation, AI visibility, public affairs, media systems, and digital discovery in the answer-engine era. Publishing since 2009.
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