PR News From M Booth, Edelman & APCO
Some Public Relations news from around the industry:
Karen Strauss Joins M Booth
Karen Strauss has joined M Booth Health as the chief strategy and innovation officer, a position that will have her leading the company’s strategic and creative planning function. In this new position, she will also be developing new products and services for M Booth Heath. At the company, she is going to be a part of the 12-person senior leadership team and will be reporting to the CEO Timothy Bird. Meanwhile, before joining M Booth Health, Karen Strauss was a senior leader for Ketchum, working there for over 30 years.
Edelman Saw 2.1% Revenue Growth
The global revenue of Edelman grew by 2.1% last year on an organic basis, without taking into account the impact of the various fluctuations of currency. Richard Edelman, the president and the CEO of Edelman, was proud of the agency and said that Edelman was once again seeing growth after seeing a global revenue decrease of 1.1% in 2018.
According to Edelman, the Washington D.C., New York and London offices were some of the best-performing ones of the year, while the South Africa, Mexico, China, Netherlands, Belgium, and the Ireland offices saw double-digit growth.
APCO Working with GCCA on Sustainability
The agency APCO Worldwide recently won a sustainability communications brief from a new trade association which is going to be bringing the global concrete and the cement industries together for the very first time, with the goal to reduce carbon emissions in these fields.
Back in 2018, the Global Cement and Concrete Association was founded, and some of its members included the leading manufacturers of concrete and cement. The account will be headed up by Charlotte Higgo, the director in the London office, with the support of Chicago-based colleagues.
Opening of InkHouse Seattle Office
At the beginning of February, InkHouse PR announced the opening of its Seattle-based offices. This was in response to the increased demand for PR in the tech, consumer and healthcare fields in the Pacific northwest, which would cover markets in Seattle, as well as Vancouver and Portland. Joining the executive vice president and general manager of the Seattle office was Kate Riley, a veteran in the PR world, who has previously worked in leading global as well as U.S. public relations campaigns for many well-established brands as well as startups, including Microsoft Xbox and Adobe. Now, with InkHouse, Kate will be in charge of operations and will be helping spearhead campaigns for clients along the west coast.
