Learn how failed PR responses during legal battles damaged major companies like BP and United Airlines through real examples and key PR strategy lessons
Learn how non-profits can leverage digital PR strategies, from social media and content marketing to data analytics, to build awareness and drive impact in the modern age
Learn how digital transformation is reshaping automotive marketing in Europe, from electric vehicle promotion to data-driven strategies and influencer partnerships.
In Europe, pet brands have successfully employed various pet PR and Pet
Learn how PR helps nonprofits build trust, raise funds and drive social change through strategic communication, storytelling and community engagement.
Public Relations (PR) is an essential component for businesses and organizations looking to communicate effectively with their audience. In Thailand, the PR landscape has evolved significantly, driven by the rise of digital media, increasing competition, and the need for reputation management. Here, we explore some of the strongest PR firms
In the age of rapid technological advancement and shifting work dynamics, internal communications have emerged as a cornerstone of organizational success. While companies invest heavily in external marketing and public relations, they often overlook the equally crucial need to cultivate effective internal communication strategies. Yet, internal communication is not just
Expert tips for architect Bianca Censori to rebuild her public image and career after Kanye West, focusing on professional achievements and personal growth
Riot Games’ “League of Legends” is one of the most successful and enduring titles in the gaming industry. The game’s sustained popularity and cultural impact can be attributed to Riot’s innovative gaming PR strategies. This op-ed explores how Riot Games used creative PR techniques to build and maintain the success
Introduction In today’s hyper-connected world, crisis communications can make or break a company’s reputation. The swift dissemination of information through digital and social media means that corporate crises can escalate quickly, demanding a well-coordinated and transparent response. This op-ed explores the evolving landscape of crisis communications through real-life examples and
