PR Perspectives

Verizon pushes upgrade fee

Verizon cutting jobs as market sours

For decades in the wireless marketplace, there have been some bedrock realities that both consumers and companies could bank on. One: Verizon had the best … everything … except for price. AT&T was a distant second and those Other Guys? They were for folks who couldn’t get Verizon, for whatever

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Pfizer Revamps its Public Relations Campaign

Is Pfizer Abandoning NYC?

A recent article in the Wall Street Times rocked the pharmaceutical world by claiming that one of the world’s biggest drug companies, Pfizer, will be leaving its longtime Manhattan headquarters. Headline Only Readers grabbed up this tidbit without reading the rest of the article and claimed the company was leaving

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Nude statue stirring up controversy in Cali

Nude statue stirring up controversy in Cali

Remember “Attack of the 50-foot Woman?” Giant, scantily-clad female roaming the streets and causing both terror and titillation? Well, a version of that same narrative is currently taking place in San Leandro, a working-class suburb near San Francisco, California.   

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Dylan awarded Nobel Prize for Lit

  Folk singer Bob Dylan defined an era, more than just a rock star with his finger on the pulse of the times; he was the voice of a disaffected, angry generation, both a unifying figure and the originator of an anthem that would create a movement. Now, decades after

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Samsung

What recall? Samsung is soaring

Remember last month when the recall of an exploding phone made Samsung the laughingstock of the mobile world? Well, that worm seems to have turned. First, some are reporting that the Galaxy’s top opponent in the marketplace, the iPhone, also has some overheating issues. But, more importantly, Samsung’s proper handling of

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Lippe Taylor Adds Several New Execs

What’s Happening at Lippe Taylor, HomeAway, and WeWorks

Lippe Taylor Adds Several New Execs Lippe Taylor (LP), founded by Maureen Lippe more than 20 years ago, is known for innovative PR and ad campaigns for health, fashion, lifestyle, and beauty sector clients. Lippe is a former editor for both Vogue and Harper’s Bazaar magazines. LP is transitioning more

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