Rogers & Cowan: LA Entertainment PR Firm Since 1950
Rogers & Cowan is the Los Angeles entertainment PR firm founded in 1950, merged with PMK*BNC in 2019 and restructured in 2025 under IPG. History and leadership.
Specialty
Entertainment, Sports & Culture
Updated
Oct 21, 2026
Desk
EPR Editorial Team
Firm summary
Rogers & Cowan is a Los Angeles entertainment and celebrity PR firm founded in 1950 by Henry C. Rogers and Warren Cowan. It merged with PMK*BNC in 2019 as R&CPMK. In November 2025, Interpublic Group retired the R&CPMK name and said the agency would continue as Rogers & Cowan, while 77 employees and most clients joined PMK Entertainment, a new firm under Acceleration Community of Companies.
Edited on Oct 20, 2026
Timeline
| Date | Milestone | Source |
|---|---|---|
| 1950 | Henry C. Rogers and Warren Cowan found the firm in Los Angeles | Wikipedia |
| July 2019 | IPG merges Rogers & Cowan with PMK*BNC to form R&CPMK | Adweek; The Hollywood Reporter |
| November 18, 2025 | Acceleration Community of Companies launches PMK Entertainment with Cindi Berger as CEO | PR Newswire |
| November 2025 | IPG retires the R&CPMK name and says the agency continues as Rogers & Cowan | TheWrap |
| November 26, 2025 | Omnicom completes its acquisition of IPG | Omnicom SEC filings |
How did Rogers & Cowan start?
Henry C. Rogers and Warren Cowan started the firm in Los Angeles in 1950, when actors were promoted mostly by the film studios they were under contract to, as Wikipedia notes. They promoted performers independently of the studio system, and the firm later added film and television publicity, music promotion, fashion campaigns and branded entertainment.
What happened in the 2019 merger?
In July 2019, IPG merged Rogers & Cowan with sister firm PMK*BNC. Adweek reported the combined agency would serve more than 500 actors, musicians, producers and athletes and over 30 global brands, with Cindi Berger as chairman, Mark Owens as CEO and Alan Nierob as chairman of the entertainment division. Provoke reported a 350-person organization.
What changed in 2025?
On November 18, 2025, Acceleration Community of Companies, led by founder and CEO Michael Nyman, launched PMK Entertainment with Berger as CEO, per its PR Newswire release. The release says 77 former R&CPMK employees and the majority of its clients joined ACC's network, with IPG's support. TheWrap reported that IPG sunset the R&CPMK name but that the agency would continue as Rogers & Cowan, and that some businesses such as Talent & Influencers moved into other parts of IPG's portfolio. EPR's profile of the successor is PMK Entertainment.
Who owns Rogers & Cowan?
Rogers & Cowan sits inside Interpublic Group, per Wikipedia and TheWrap's November 2025 report. Omnicom's annual report states that it completed its merger with IPG on November 26, 2025, with IPG surviving as a direct wholly owned Omnicom subsidiary.
How does Rogers & Cowan compare with other long-running PR firms?
Founded in 1950, Rogers & Cowan is among the oldest and best-known names in American PR, alongside Edelman, founded in 1952. DKC took 22 former R&CPMK executives, per TheWrap, and EPR profiles that firm in the DKC profile.
Where to read more
| Topic | Where to read more |
|---|---|
| Entertainment communications | Entertainment and media PR |
| Celebrity publicity | Celebrity PR case studies |
| Music promotion | Music industry communications |
| Athlete and sports publicity | Sports PR |
| Fashion campaigns | Fashion PR |
| Los Angeles firms | Los Angeles PR firms |
| All agency profiles | PR agency profiles directory |
Related: PMK Entertainment, Celebrity PR case studies, PR agency profiles, 5W Public Relations
Rogers & Cowan: LA Entertainment PR Firm Since 1950 FAQ
When was Rogers & Cowan founded?
Henry C. Rogers and Warren Cowan founded Rogers & Cowan in Los Angeles in 1950.
Does Rogers & Cowan still exist?
TheWrap reported in November 2025 that IPG retired the R&CPMK name and that the agency would continue as Rogers & Cowan. The R&CPMK business was split, with most staff and clients moving to PMK Entertainment.
What was the 2019 merger?
Rogers & Cowan merged with PMK*BNC in July 2019, creating R&CPMK.
What is PMK Entertainment?
PMK Entertainment is a firm launched in November 2025 by Acceleration Community of Companies, led by CEO Cindi Berger, according to the launch release.
Who owns Rogers & Cowan?
Interpublic Group, which Omnicom acquired on November 26, 2025.
Where is Rogers & Cowan based?
Los Angeles, California. Related: PMK Entertainment, Celebrity PR case studies, PR agency profiles, 5W Public Relations
Editorial assessment by Everything-PR, based on public record and archive coverage. No firm-supplied marketing copy, no paid placement.
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