The Perils of Influencer Marketing: When Campaigns Go Awry
Explore key influencer marketing failures and learn valuable lessons from major campaign disasters, from Fyre Festival to Pepsi’s controversial ad and recent scandals
07/18/2025
Explore key influencer marketing failures and learn valuable lessons from major campaign disasters, from Fyre Festival to Pepsi’s controversial ad and recent scandals
Learn how small brands leverage influencer partnerships to boost reach and sales, with case studies from Nerdy Nuts, Warby Parker, Glossier and other success stories
Learn how brands can effectively and responsibly market to kids on TikTok, balancing engagement opportunities with ethical considerations and privacy protection
Learn how influencer marketing evolved from niche tactic to $21B industry, transforming modern advertising through authentic voices and trusted relationships between brands and creators
Learn essential strategies for authentic social media engagement, from building effective content plans to measuring success and fostering genuine connections with audiences.
Learn how to build a strong Instagram following through strategic content creation, audience engagement, and effective use of platform features
Learn how small brands leverage micro-influencers and authentic partnerships to drive growth through cost-effective influencer marketing strategies
Learn how Pinterest drives marketing ROI in 2025 with high purchase intent, organic reach and evergreen content. Discover why brands are finding success on this visual platform.
Learn how brands can ethically use influencer marketing to reach kids through social media platforms while focusing on transparency and educational content
Explore how celebrities misuse social media with real examples of oversharing, tone-deaf posts & PR disasters. Tips for avoiding common pitfalls in social media management.
