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UK Supermarket Chain Forced to Rework Its Christmas Advertising Campaign

British supermarket chain Iceland’s Christmas advertising has been banned from television because its “overtly political” advert was deemed to have breached political advertising rules. Iceland’s marketing director, Neil Hayes, is now working on Plan B for the holiday season. Earlier this year, the discount supermarket chain announced plans to remove all palm oil products from […]

Nassau Health Issues Advertising RFP

New York Healthcare Public Relations RFP issued

  Nassau Health Care Corporation (“NHCC”), also known as the NuHealth System, is a New York State public benefit corporation created by the New York State Public Authorities Law. NHCC operates Nassau University Medical Center, a 530-bed tertiary care teaching hospital (“NUMC”) and the A. Holly Patterson Extended Care Facility (“AHP”), a 589-bed skilled nursing […]

Makeup Companies Using Men to Market Products

Makeup Companies Using Men to Market Products

In 2016 Maybelline and CoverGirl both made a leap by announcing male models as spokesmen for their makeup brands via social media. A first. They say putting on makeup isn’t gender specific. Men wearing makeup isn’t really new, but it’s still not seen as common. David Bowie, Alice Cooper, Boy George, and others have worn makeup […]

The Changes Free Media Brings to PR

Media Journalism

The dawn of the Internet likely signaled the beginning of dusk for traditional journalism. More and more, readers began to turn to the Internet for not just entertainment, but knowledge, and then news, and now just about everything. In fact, according to a study done by the American Press Institute, 69 percent of Americans get […]

Florida Tourism Industry Issues Advertising RFP

Visit Florida

VISIT FLORIDA – The Florida Tourism Industry Marketing Association – has issued an advertising & branding RFP. VISIT FLORIDA is the State of Florida’s official tourism marketing corporation and serves as the official source for travel planning to visitors across the globe. VISIT FLORIDA is not a government vendor, but rather a not-for-profit corporation created […]

New York Seeks Ad Agency To Encourage Less Smoking


The New York State Department of Health Tobacco Control Program (NY TCP) is seeking proposals to contract with to develop TV, radio and newspaper ads as part of a research project. The research project aims to improve two fundamental aspects of population–based smoking cessation programming: reach through a media campaign encouraging cessation or the use […]